Projektmanager Marketing (w/m/d)

## **For the best user experience!**## By clicking the "Accept All" button, you agree to use all services and enjoy the best user experience. If you want to allow only certain "cookie" categories, click the "Categories" button and activate them. To enter custom settings, click the "Details" button. If you wish to accept only technically essential services, click on the "Reject" button. Please note that in this case some functions of the online store cannot be used. The consent is of course voluntary and can be changed at any time by clicking the button at the bottom of the page.**BERNER pushing the limits – for those who dare more** Making a choice about your career and your employer is a choice about your future - a future where you will invest your passion and a large portion of your time, energy, and capacity. ## ## INDIVIDUAL ACCOUNTABILITIES* Gain databased insights on customer platform and customer lifecycle across powerhouse and subregions within region* Define orchestration of and steer channels and touchpoints along customer lifecycle incl. Kpi definition and steeringre* Design existing loyalty programs to global standards, adapt global loyalty program to local needs* Utilize results of & deriver corrective actions from cust. Satisf. Barometer## ## SHARED ACCOUNTABILITIES* Define kpis on lifecycle management incl. Oc/touchpoint usage (in alignment with other reg. Customer lifecycle managers and w. Global)* Pilot initiatives to improve customer lifetime value (w. Local segment mgmt, sales and in alignment with other reg. Customer lifecycle managers and w. Global)* Drive implementation of global initiatives along the customer lifecycle on increase customer lifetime value/customer experience and increase the number of customers (with local mkt, sales)* Track achievement of marketing kpis (with controlling)The BERNER Group as employer, dare to differentiate ourselves and provide every employee the opportunity to and enable them to dare to be more. Together, we push our own limits and contribute to shape a better tomorrow.Making a choice about your career and your employer is a choice about your future - a future where you will invest your passion and a large portion of your time, energy, and capacity.For those who dare to go further in their job and put their whole experience into practice. For those who dare to challenge the status quo and speak up. For those who are brave enough to innovate their business and shift the ordinary to extraordinary.At BERNER, we understand the importance of building strong relationships and fostering a sense of connection.When you contact us, you’ll be given personalized assistance from start to finish. Our team will work directly with you to identify the types of jobs that fit your skills and experience, answer any questions or concerns you may have, and provide resources to help you navigate our career website and job posts.You may wish to include any relevant websites or your ***Linkedin*** profile as part of your application. #J-18808-Ljbffr