
Brand Manager
ForceBrands, Los Angeles, CA, United States
Our client, a wine & spirits company based in Los Angeles, is seeking a Brand Manager to support a portfolio of established brands and innovation launches. This role is responsible for driving brand growth through strategic campaign development, strong sales partnership, and effective commercialization across on- and off-premise channels. Candidates must be local to the Los Angeles area and able to work onsite. Bilingual Spanish/English strongly preferred . Prior wine or spirits marketing experience required.
Key Responsibilities
Lead brand positioning and ensure consistency across consumer and trade touchpoints
Develop and execute national marketing campaigns
Partner closely with Sales to drive distributor and retail execution
Manage agency relationships and oversee campaign development from brief to launch
Support paid media, social strategy, and PR initiatives
Oversee budget planning, innovation pipeline tracking, and go-to-market execution
Qualifications
3–6+ years of brand marketing experience within wine, spirits, or beverage alcohol
Proven ability to drive brand strategy and commercial performance
Experience supporting on-premise and off-premise activation
Strong cross-functional collaboration skills
Bachelor’s degree in Marketing, Business, or related field
This is an opportunity to play a highly visible role within a growing beverage alcohol organization, partnering closely with leadership while stewarding culturally significant heritage brands.
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