
Brand Designer Native Brand
P&G Ventures, San Francisco, CA, United States
Job Description
Do you have a passion for personal care and creative expression? Can’t help but get excited when exploring new packaging on a shelf at Target? If so, Native is looking for an experienced Brand Designer to bring packaging and brand campaigns to life with engaging creative infused with our brand’s fun personality. This role reports to the Creative Director and collaborates closely with cross‑functional teams to create for a broad range of brand needs.
Job Location – SAN FRANCISCO ZENLEN OFFICE
Visual Identity Development And Management
Develop and implement brand visual identity guidelines, ensuring consistency and alignment with brand values.
Define and maintain brand design elements (color palette, typography, logo usage, imagery guidelines).
Ensure brand design deliverables adhere to visual identity guidelines across all touchpoints.
Collaborate with cross‑functional teams to incorporate visual identity into marketing and communication materials.
Packaging Design And Development
Lead the design process for packaging from concept development to final execution.
Leverage consumer & market research and competitor analysis to identify packaging trends and consumer preferences.
Work closely with product development to ensure packaging design aligns with product attributes and consumer needs.
Digital Asset Creation
Collaborate with marketing to create visually compelling digital assets for social media, website, and online advertising.
Ensure digital assets communicate brand messages and resonate with the target audience.
Stay updated with digital design trends and best practices to create innovative and engaging digital experiences.
Optimize digital assets for different platforms and devices to ensure consistent brand representation.
In‑Store Display and Point‑of‑Sale Materials
Develop and execute in‑store displays and point‑of‑sale materials that enhance brand presence and drive consumer engagement.
Collaborate with retail partners and agencies to create impactful in‑store experiences.
Ensure displays communicate key messages and product benefits effectively.
Conduct store visits and audits to evaluate performance and effectiveness of displays.
Team Management and Collaboration
Manage and mentor a team of designers/contractors, providing guidance, feedback, and support.
Foster a collaborative and creative work environment, encouraging cross‑functional collaboration and idea sharing.
Coordinate with external creative agencies and design partners to ensure alignment with brand objectives and project timelines.
Collaborate with marketing, product development, and sales to ensure design efforts support brand strategy and goals.
Job Qualifications
Required Qualifications
BA/BS in Graphic Design or similar field.
3+ years of full‑time design work experience (excluding freelance work).
Portfolio that demonstrates strong design mastery in graphic design and brand identity.
Experience in package design with an understanding of basic print feasibility.
Passion for beauty and understanding of category trends and competitive landscape.
Disciplined time and project management skills; ability to set priorities and be accountable.
Preferred Qualifications
Empathy and non‑linear thinking, seeing the consumer as a person and ideating solutions with them in mind.
Strong communication and collaboration skills, able to justify conceptual and directional design choices with multi‑functional partners.
Flexible in a constantly changing environment; able to engage and influence across functional partners.
Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat), Figma, and Microsoft Office.
Starting Pay/Salary Range : $85,000 – $122,200
We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Immigration Sponsorship is not available for this role.
Procter & Gamble participates in e‑verify as required by law.
Qualified individuals will not be disadvantaged based on being unemployed.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
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