
Paid Media Account Manager
J&L Marketing, Louisville, KY, United States
Overview
J&L Marketing, a distinguished digital marketing agency with Google Premier Status, is seeking a dynamic Paid Media Account Manager to join our innovative team. The ideal candidate is a passionate marketer who thrives in a fast-paced environment and possesses a keen eye for detail.
Responsibilities
Client Communication and Support: Serve as the primary point of contact for clients, delivering expert guidance and responsive support throughout their digital marketing journey. Ensure they feel informed, confident, and taken care of at every step.
Campaign Support and Execution: Collaborate with internal teams to ensure digital marketing campaigns are executed efficiently and effectively. Provide backend support through data analysis, platform management, and performance monitoring.
Strategic Thinking: Approach digital marketing as an integrated system. Contribute to internal strategy discussions by analyzing performance data, identifying trends, and recommending optimizations that support client goals.
Performance Tracking and Analysis: Monitor campaign metrics and KPIs across platforms. Generate insights, compile internal reports, and assist in identifying opportunities for campaign improvements and long-term growth.
Operational Excellence: Maintain accuracy and consistency in campaign builds, tracking implementations, and reporting dashboards. Ensure backend processes support seamless and high-quality campaign delivery.
Data-Driven Recommendations: Use performance data and industry trends to propose backend optimizations that help account managers deliver strategic value to clients.
Team Mentorship and Development: Provide guidance and mentorship to Paid Media Account Coordinators, supporting their technical skill development, strategic thinking, and confidence in client support tasks. Offer constructive feedback, share best practices, and foster a collaborative environment that strengthens overall team performance and prepares coordinators for increased responsibility.
Qualifications
Bachelor’s degree in Marketing, Advertising, or a related field (equivalent professional experience may be considered)
5+ years of hands-on experience managing paid media campaigns across platforms such as Google Ads and Meta
Experience with OTT/CTV platforms is a plus
5+ years of client-facing or customer service experience, with a strong focus on relationship management
Demonstrated continuous learning mindset with a proactive approach to staying current on industry trends and platform updates
Proven ability to thrive in a fast-paced, deadline-driven environment while managing multiple priorities
Strong analytical skills with the ability to interpret performance data and translate insights into actionable strategies
Benefits
Competitive Salary
Health, Dental, Vision, and Disability Insurance
Company Paid Life Insurance
Vacation, PTO, Sick Time, and Seven Observed Holidays
Fun and Professional atmosphere
401k With Company Match
Monthly Rideshare Credits
Yearly Professional Development Stipend
Office Gym Membership
Please Note:
Please be aware of potential job scams. J&L Marketing will never ask for personal information such as bank details or social security numbers during the interview process. If you're ever in doubt, contact us directly through our official website.
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