Marketing Analyst

Overview MARKETING ANALYST , MIT Federal Credit Union, to transform insights into impactful strategies; gather, analyze, and interpret customer and marketing data to understand customer behavior, measure performance, identify trends, and optimize marketing strategies. This is an opportunity for a motivated self-starter to establish marketing analytics for the department from the ground up. The full job description can be found here: https://www.dropbox.com/scl/fi/dw3qleknl4wh8v71zpqmb/Marketing-Analyst-1-27-26-Final.pdf?rlkey=pknotrd18e2hqvv53cs42a1jq&st=grj3vdx7&dl=0 Responsibilities Transform insights into impactful marketing strategies by gathering, analyzing, and interpreting customer and marketing data. Understand customer behavior, measure performance, identify trends, and optimize marketing strategies. Establish marketing analytics for the department from the ground up. Qualifications Required: Bachelor’s degree in Marketing, Business, Statistics, Math, or a related quantitative field; a minimum of five years of experience in marketing analytics, data analysis, or a similar role; agency or in-house marketing experience; strong analytical mindset; proficiency in analytics tools such as Tableau, Power BI, Google Analytics, or similar; experience with SQL, Snowflake, Tableau, Excel, and data visualization techniques; experience with CRM and marketing automation platforms (e.g., Marketo, HubSpot, Salesforce); a solid understanding of digital marketing tactics; solid understanding of market research methods; excellent problem-solving skills, attention to detail, and the ability to work independently; excellent communication skills with the ability to translate data into actionable insights; and comfortable presenting insights to internal stakeholders with varying levels of seniority. Preferred: Financial industry experience. #J-18808-Ljbffr