Assistant Marketing Manager - HALL Arts Hotel and HALL Park Hotel

Assistant Marketing Manager - HALL Arts Hotel and HALL Park Hotel HALL Arts Hotel, 1717 Leonard St, Dallas, Texas, United States of America Job Description Posted Wednesday, March 11, 2026 at 5:00 AM Why Work at HALL Arts Hotel? At HALL Arts Hotel , we celebrate art, culture, and luxury in the heart of Dallas’ Arts District. Featuring sophisticated design, curated art collections, and refined accommodations, our hotel is a sanctuary for creativity and hospitality excellence. Curators at HALL Arts thrive in a high-end, inspiring environment, where exceptional service and artistic expression go hand in hand. The Assistant Marketing Manager supports brand growth, visibility, and marketing effectiveness for HALL Hotels through strategic content development, digital marketing, brand management, and on-property activations. This role plays a key part in executing marketing initiatives while maintaining brand consistency across all platforms and guest touchpoints. Content & Social Media Management Lead development, creation, and scheduling of engaging content across social media platforms for HALL Hotels and its outlets Capture live, on-property content and produce daily Instagram Story coverage Build and manage monthly content calendars and creative asset planning Manage LinkedIn content for both properties: HALL Arts Hotel and HALL Park Hotel Oversee full community management across platforms, including: Responding to comments, direct messages, and guest inquiries in a timely, brand-aligned manner Answering all social media questions that come through brand channels Repost hotel partner shares, guest content, and internal shares when aligned with brand standards and messaging Monitor social trends and implement strategies to increase engagement, reach, and brand awareness Support influencer partnerships, giveaways, and brand collaborations Oversee and maintain Facebook Events pages Create job listings and internal and external highlight content Content Creation & Brand Asset Management Capture photography and video content to support storytelling and campaigns Assist in planning and executing brand photoshoots aligned with seasonal initiatives and marketing strategies Organize and maintain the brand folder including releases, imagery, video, and brand materials Develop monthly campaign assets and marketing materials Create and maintain digital display boards on property Coordinate photography requests and marketing material needs across departments On-Property Activations & Coverage Attend, manage, and document on-site activations Capture content and provide post-activation recaps and performance insights Paid & Digital Marketing Assist in strategy, execution, and management of Meta ad campaigns Conduct website audits and support digital presence optimization Perform monthly audits of hotels’ internet-facing platforms to ensure listings, imagery, and menus are current Monitor and respond to guest reviews on Google, Marriott, Expedia, TripAdvisor, and other platforms within 48 hours Collaborate with operations teams to ensure thoughtful, brand-aligned responses Reporting & Strategic Support Lead social media reporting for monthly Asset Management Reports and quarterly marketing recaps Support development of annual marketing plans, strategy decks, and tracking documents Operational & Administrative Leadership Support Marketing Manager with internal and external communications Prepare meeting agendas and capture detailed notes Provide daily recap reports with updates, progress, and next steps Oversee gift card organization, tracking, and inventory Manage marketing calendars, activation schedules, and timelines Uploading all marketing reports to airtable for corporate leaders to review monthly Send weekly recap reports outlining completed tasks, pending items, upcoming deadlines, and next steps to ensure alignment across both properties WORK ENVIRONMENT Most work is done on-site at the hotels or outlets and there may be times when work may be conducted off-site when attending events related to job functions. Attendance at on-site activations is required. QUALIFICATIONS Previous experience of managing business social media profiles (Instagram, Facebook, and LinkedIn). Displays knowledge and understanding of social media platforms relevant for industry, such as Facebook, Instagram, LinkedIn, Pinterest, YouTube, etc. Computer literate, comfortable with applications such as Outlook, Microsoft software, and design tools such as Canva and Adobe applications. Has creative eye for capturing quality photography and videos with ability to make updates as needed. Perform job functions with attention to detail, speed, and accuracy, and can pick up new tools quickly. Maintains exceptional communications skills that effectively communicates information and ideas through verbal, written, and visual format. Takes ideas and sees them through. Follows directions thoroughly, multitasks well and practices superior time management. Is a team player with the confidence to take the lead in content development, creation and editing of content, online reputation management, and capturing on-site activations. Can easily and naturally promote brand advocacy through relationships, online and off. Demonstrates winning social customer service techniques being a clear thinker, remaining calm, resolving problems using good judgment, empathy, patience, advocacy and conflict resolution. Maintains personal social media profiles in a professional manner. Previous experience in the hospitality industry. Knowledge of online marketing and good understanding of major marketing channels. #J-18808-Ljbffr