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Brand Communications Manager

Anker Innovations LTD, Seattle, WA, United States


Anker Innovations is a global leader in smart charging technologies and a developer of consumer products for the home, car, and mobile life. Founded in 2011, we've brought our products to 100+ countries and regions with more than 140 million users and a revenue of 2000+ million USD in 2022. Anker Innovations has successfully built Anker, a world-renowned high-end innovative charging brand, and launched intelligent hardware brands such as Eufy, Nebula, and Soundcore to further explore smart charging, smart voice, smart home and other fields. Today, we have a total of 4000+ employees in 15 offices across North America, Europe, Australia, Asia, LATAM and the Middle East. We are always looking for top talents like you. For more information, please visit: https://us.anker.com/ Location: Onsite at our Bellevue, WA office About the Role: We are seeking a Brand Communications Manager to lead the execution and evolution of brand communications across owned and shared channels. This role focuses on brand narrative development, messaging frameworks, and cross-functional alignment. The ideal candidate is a strong brand storyteller and operator who can translate company strategy into clear, consistent messaging and enable teams to communicate effectively at scale. Key Responsibilities: Own and evolve core brand narratives, messaging frameworks, and positioning documents Develop and maintain brand voice guidelines and communications playbooks Ensure consistency of messaging across campaigns, launches, and regions Communications Enablement Enable internal teams (Marketing, Product, Sales, HR) with messaging toolkits, FAQs, and talking points Partner with leadership to shape messaging for company initiatives, announcements, and milestones Review and guide communications outputs to ensure alignment with brand standards Cross-Functional & Regional Alignment Partner closely with global brand and marketing teams in the U.S., Europe, and China to align messaging execution Coordinate communications planning and timelines across teams Act as a point of alignment for brand communications across functions External Communications Support Support external communications efforts by providing messaging direction and content support Review press materials and announcements for brand consistency and clarity Measurement & Optimization Define qualitative and quantitative indicators for brand communications effectiveness Review performance data and provide recommendations for messaging improvements Qualifications: Bachelor's degree in Communications, Marketing, Journalism, English, or a related field 5 to 8 years of experience in brand communications, marketing communications, or related roles Proven experience developing brand narratives and messaging frameworks Strong writing and editing skills across consumer and corporate formats Experience working cross-functionally with senior stakeholders Strong organizational and communication skills Experience in consumer tech or consumer products Experience supporting global or multi-regional teams Benefits: Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees: 10 Days Company Recognized Holidays Paid time Off - up to 15 Days 401(k) and company match Medical & Dental & Vision Insurance Coverage Employee Assistance Program The base salary range for this position in the selected city is $100,000 - $120,000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/ incentives/ restricted stock units. Anker Innovations is committed to a diverse and inclusive workplace. Anker Innovations is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Please contact hr-recruit@anker-in.com if you have any questions. FRAUD ALERT: Anker Innovations is aware of fraudulent job offers being made by individuals impersonating our recruiters. Please be advised that Anker will NEVER ask for payment or banking details during the hiring process. All official communication will come from an email address ending in: #J-18808-Ljbffr