Marketing Specialist - C&S

Central Garden & Pet Company (NASDAQ: CENT and CENTA) is a leading innovator, marketer, and producer of quality branded products for the pet, lawn, and garden supplies markets. We are seeking a Marketing Specialist for our Small Animal Marketing team located in Franklin, Wisconsin. Key Responsibilities Leads the Small Animal product portfolio, including product information management of both printed and digital assets for 500+ products in the Kaytee Small Animal product line Initiates new product set-up documents and coordinates the new product set-up process Prepares creative briefs for packaging development, collateral, and digital communications Supports the marketing team with research, planning, and analysis to analyze business trends and optimize pricing, merchandising, and product assortment Assists in the achievement of annual business objectives for revenue, profit, and share growth by providing flawless execution support Assists coordinating new product launches from concept to market, including supporting product development Develops sales tools/materials to optimize impact of the sales organization Works with cross‑functional teams – Customer Marketing, Sales, R&D, Product Development, Operations, Purchasing, Finance, Agency, and Legal – to champion projects Acts as an advocate for a positive work environment Qualifications Bachelor’s degree in business or related field (Required) Previous pet industry experience with Small Animals such as rabbits, guinea pigs, or hamsters (Required) 1–2 years of consumer‑packaged goods product management experience (Preferred) Knowledge and experience utilizing syndicated data (Nielsen, IRI) is a plus Strong organizational and time‑management/prioritization skills Strong communication skills; written, oral, and formal presentation Proficient in Microsoft Word, Excel, and PowerPoint Self‑motivator able to deliver satisfactory work under limited supervision Benefits Package & Employee Programs Comprehensive Medical, Dental, and Vision Insurance Free Life and Disability Insurance Health and Dependent Care Flexible Spending Accounts 401(k) with 3% company match and annual employer discretionary contribution Paid vacation, holidays, and sick time Employee Assistance Program Access to thousands of free online courses Discounts on cell phones, movie tickets, gym memberships, and more! Education Assistance (both college degrees and professional certifications) Referral Program with cash bonus Access to on‑demand pay Paid parental leave Additional benefits available through CentralBenefits.org Seniority level Entry level Employment type Full‑time Job function Marketing and Sales We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law. #J-18808-Ljbffr