
Local Content Creator & Coordinator — Nashville
Apartment List, Nashville, TN, United States
Location: Nashville, TN
Compensation: $50/hour (contract), 30 hours/week
Team: Marketing / Social
Reports to: Director of Marketing
Apart ment List is looking for a Nashville-based creator to build a strong local presence in one of the country’s fastest-growing cities.
This role is equal parts content creator, city guide, and social media builder. You’ll be the face of our Nashville social channels, creating content that helps renters explore neighborhoods, discover apartments, and understand what it’s really like to live in the city.
You’ll stand up and run Apartment List’s Nashville Instagram, TikTok, and Facebook accounts, create local content about renting and city life, and collaborate with influencers and our national social team to grow awareness in the market.
If you love Nashville, enjoy being on camera, and are excited about building a social presence from the ground up, we want to hear from you.
What You’ll Do Create local social content Filming and producing short-form video for TikTok and Instagram
Highlighting available apartments and neighborhood walkthroughs
Creating content about renting in Nashville, local housing trends, and renter tips
Showing the lifestyle and culture that make Nashville unique
Be the face of our Nashville channels Hosting tours and walkthroughs
Interviewing renters or property teams
Sharing local insights about neighborhoods and living in Nashville
Grow our local social presence You’ll experiment with different types of content and track what resonates with renters in Nashville.
Your success will be measured by:
Video views
Audience engagement
Follower growth
Traffic driven to Apartment List
Partner with local creators and influencers Identifying local influencers and creators
Helping shape content concepts for collaborations
Coordinating content with Apartment List’s team
We provide a monthly influencer and promotion budget to help amplify content.
Collaborate with the national social team You’ll work closely with Apartment List’s national social media team to share insights and align on brand strategy.
This includes:
Attending weekly social team meetings
Repurposing national content for a Nashville audience
Sharing learnings about what works locally
What Success Looks Like In this role, you’ll help us build a recognizable Apartment List presence in Nashville.
Success means:
Growing engaged local audiences on social platforms
Creating content that renters find helpful and entertaining
Driving traffic from social media to Apartment List
Building relationships with local creators and communities
Who You Are You’re a creator who loves Nashville and understands the city’s neighborhoods, culture, and rental market.
You’re comfortable on camera and excited to experiment with content ideas that resonate with renters.
Requirements Must currently live in Nashville
At least 2 years of experience creating social media content
Comfortable appearing on camera
Strong video editing and storytelling skills
Deep familiarity with TikTok, Instagram, and short-form video trends
Organized and able to manage a content calendar independently
Passion for city living, neighborhoods, and housing
Bonus if you have Experience growing a social account or local brand presence
Experience collaborating with influencers
Knowledge of Nashville neighborhoods and housing trends
To apply Please include a link to a portfolio that showcases your social media content
#J-18808-Ljbffr