Senior Manager, Window Design & Creative Retail Strategy

Senior Manager, Window Design & Creative Retail Strategy We believe the best work happens together, and this role will work closely with our Marketing, Creative, and Visual Merchandising partners onsite. The Company Marine Layer is a Certified B Corp that designs and manufactures its own line of casual apparel, and sells through web, retail and wholesale. We have an amazing Fleet of 50+ stores (and counting!) across the country. Our success has been built on a small, hard‑working team that has a lot of fun and passionately believes in what we are building. We’ve managed to transition from a start‑up into a national brand by staying true to our roots and thoughtfully expanding the team with some incredibly talented (and fun) people who want to help us build something special. That’s where you come in.. Job Description Marine Layer is seeking a Sr. Manager to shape the creative vision and strategic framework for window design across our fleet of 50+ stores. This newly created role will report directly to the Creative Director and serve as a primary thought partner to our Visual Merchandising team. This role will serve as a key bridge between seasonal brand storytelling and the physical expression of that story in our retail windows. This role is for a creative leader who thinks like a campaign architect: someone who can translate big‑picture brand and fashion narratives into a cohesive, repeatable, and elevated window design system that can be deployed across a diverse store fleet. You will define how Marine Layer shows up in the most public‑facing canvas of our brand—on the street, in the window, and in the moment. You will own the end‑to‑end creative direction of windows—from outfitting, concept, and design strategy to scalable rollout. Key Responsibilities Define and evolve a multi‑season window design strategy for all Marine Layer retail locations that reflects our brand point of view while allowing for flexibility by market, format, and store size. Translate seasonal fashion campaigns into window design narratives , ensuring alignment with brand storytelling, product priorities, and key retail moments. Develop and present a clear, creative vision for windows to senior leadership, articulating how each season’s concept ladders up to broader brand strategy. Lead the creative and strategic arc of window programs , from ideation and design direction through production approach, rollout framework, and post‑install evaluation. Establish success criteria for window programs , blending qualitative brand impact with measurable signals such as engagement and store performance. Act as the steward of window design quality and consistency across the fleet, ensuring the creative intent is maintained in execution. Partner closely with Store Operations and Visual teams to ensure concepts are scalable, feasible, and operationally efficient across different store formats. Create design toolkits, playbooks, and guidelines that enable strong, consistent execution while still allowing for local nuance. Manage relationships with external vendors, fabricators, and installers , owning creative briefings, timelines, and budgets. Qualifications 4 - 6+ years of experience in brand experience, environmental design, creative production, or related fields within a premium or specialty apparel retail context. Aesthetic POV and understanding of fundamental design principles. A strong creative POV with a passion for Marine Layer and an appreciation for thoughtful, understated brand expression. Proven experience translating seasonal campaigns or brand narratives into physical retail environments. Experience in an apparel retail environment is a strong plus. Demonstrated success developing scalable creative systems that can be implemented across a multi‑store fleet. Proficiency in Adobe Creative Cloud (specifically Photoshop, Illustrator), SketchUp, or other 3D rendering software for creating visual mockups. Experience managing budgets, vendor relationships, and complex production timelines. Highly collaborative leader who can influence across Creative, Marketing, and Visual Merchandising. Comfortable using data insights, and store feedback to refine and evolve creative programs over time. Competitive pay and potential for equity compensation Flexible time off Health, Vision, and Dental Insurance available 401k with Matching Flexible Spending Accounts Cell Phone Reimbursement Salary Range: $135,000 – $150,000 TO APPLY Check out our website and shoot hqhiring@marinelayer.com your resume and a thoughtful email about how you relate to our California lifestyle. Cover letters are for the birds… Marine Layer is proud to be an equal opportunity employer that welcomes applicants and employees of all genders, races, backgrounds, orientations, and nationalities. #J-18808-Ljbffr