Marketing Automation Specialist

## Job Description# Marketing Automation Specialist· Serve as the specialist for executing digital touchpoints/audiences and marketing automation (Salesforce Marketing Cloud).· Proactively advise Marketing and other cross-functional partners of best practices with regards to marketing automation, increasing digital engagement, platform capabilities and testing methodology.· Identify and understand actionable metrics for digital engagement marketing activities; work with manager to analyze and make recommendations on data.· Demonstrate flexibility, versatility and an ability to shepherd multiple concurrent priorities to completion, seeking minimal guidance.· Execute marketing automation (Salesforce Marketing Cloud) programs and processes from start to finish including design, building, QA, deployment and monitoring of emails, landing pages, simple journeys and prebuilt automations.· Bachelor's degree in Marketing, Business, or related field or equivalent work experience· 4+ years of email marketing, digital engagement and/or business strategy; with experience in marketing automation or Salesforce Sales/Service Clouds· Demonstrated experience with developing digital engagement techniques, tools and measurements· Ability to handle multiple projects and priorities· Excellent interpersonal skills and ability to work in a project oriented, diverse team environment· Salesforce Sales and Marketing Cloud or other marketing automation platform experience required. Preferred: Journey builder, automation studio, cloud pages, Salesforce Sales or Service Cloud· Expert knowledge in email HTML, CSS, AMPscript, and JavaScript to create responsive and dynamic emails· Preferred: Knowledge of Bootstrap or Sitecore*Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing(R) in Talent Satisfaction in the United States and Great Place to Work(R) in the United Kingdom and Mexico. Apex uses a virtual recruiter as part of the application process. Click* *for more details.* #J-18808-Ljbffr