Product Marketing Manager

Product Marketing Manager - Direct Hire | Hybrid | New York, NY $180-200k + AMAZING PERKS & BENEFITS (Medical, stock options, 401k) Imprimis Group / IGXperts is partnering rapidly growing global technology company operating at the intersection of hardware, IoT, and cloud intelligence. The organization is scaling quickly and building the team needed to support that growth. This role sits at the center of product, sales, and marketing. They are seeking a new hire that will be proactive, confident, and capable of pushing initiatives forward. This is not a passive marketing role. They need someone who takes ownership, works across teams, and drives product positioning and go-to-market execution. The company is scaling quickly and expects marketing leadership that can keep up. What You’ll Do: Own positioning and messaging across the company’s platform, products, and solutions. Translate complex technical capabilities into clear business value for enterprise buyers. Build product narratives, value propositions, and proof points across industries and use cases. Lead go-to-market strategy for new product launches, features, and platform capabilities. Develop launch messaging, content frameworks, and supporting sales materials. Partner closely with sales leadership to ensure messaging resonates with enterprise buyers. Support demand generation campaigns, account-based marketing, and industry messaging. Conduct customer and market research including competitive analysis and win/loss insights. Define target customer profiles, personas, and buying committees. Develop sales enablement assets including pitch decks, battlecards, demos, and use-case playbooks. Work cross-functionally with product, marketing, sales, and leadership teams across multiple regions and time zones. Required Experience: Bachelor’s degree required; Master’s degree preferred. 5+ years of B2B product marketing experience required. Experience marketing complex technical products or platforms. Experience supporting product launches and go-to-market strategy. Background working closely with product management and enterprise sales teams. Strong messaging, storytelling, and communication skills. Ability to operate in a fast-growing organization where priorities shift and speed matters. Comfortable working with teams across multiple cultures and time zones. Sponsorship is not available for this position. Profile Fit: Experience working inside companies going through rapid growth. Proactive, driven, and comfortable taking initiative. Strong collaborator who can work effectively across product, marketing, and sales teams. Experience with hardware, robotics, IoT, or enterprise software environments preferred. Work Model: Hybrid role based in New York City with three days per week in office. This is an opportunity to join a company during a major growth phase and help shape how complex technology is positioned in the market. The right person will bring strong product marketing fundamentals, the ability to move quickly, and the drive to build momentum across teams and initiatives. Awesome opportunity with a growing company! Please send your resume to recruiting@imprimis.com for immediate review as we are interviewing immediately in this thriving market! Thank you and we look forward to partnering with you! APPLY TODAY!!!! #J-18808-Ljbffr