
Senior Content Strategist: Journey & Personalization Lead
Kaiser Permanente, Pasadena, CA, United States
A leading healthcare organization is seeking a Lead Content Strategist in California. This role involves developing and executing journey-based content strategies for impactful marketing campaigns, optimizing digital content for brand consistency, and collaborating with internal stakeholders. Candidates should have a Bachelor's degree and at least 5 years of relevant experience in content management or user experience. Knowledge of content management systems and quality assurance processes is essential.
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