
Marketing Manager
Employment Solutions of New York, Inc., Conklin, NY, United States
We're working with a stable & successful manufacturing company in Conklin, NY to hire a Marketing & Business Development Manager. This is a direct hire position with full benefits!
RESPONSIBILITIES You'll be responsible for all aspects of marketing for a progressive B2B business in the materials processing industry.
Responsible for the creation, implementation, and successful management of a strategic marketing plan including traditional marketing tools:
Trade Shows
Direct Mail Campaign
Market Research
New product launch
Benchmarking; analysis, interpretation and reporting of sales & market data & competitor analysis.
Digital Marketing tools:
Web presence-search engine optimization
Social Media
PPC
Analytics
On-Line store front
Hiring, Managing and evaluating outside advertising and marketing agencies
Corporate communications, both internal and external, including corporate image.
Support outside Sales function.
Manage distributed product vendors, inventory levels and SKU’s
Coordinate effectively with other company departments to achieve corporate objectives.
Responsible for continuous improvement of all aspects of Marketing.
REQUIREMENTS BS Degree or equivalent experience
Experience working with existing customers to develop relationships and grow their business
Strong knowledge and experience in successfully managing and optimizing all Marketing aspects of a progressive B to B environment.
Strong analytical skills
Excellent communication, presentational and interpersonal skills
Strong organizational and time management skills
Graphic Design, Search Engine Optimization, Google Search Ads, Video Editing.
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