Associate Vice President for Admission & Enrollment Marketing

Associate Vice President for Admission & Enrollment Marketing

About the Company

Long-established liberal arts university

Industry
Higher Education

Type
Educational Institution

Founded
1831

Employees
501-1000

Categories

• Education
• Academics
• College
• Colleges & Universities
• Denison
• Denison University
• Liberal Arts
• Private
• Residential
• University

Specialties

• liberal arts
• service
• academics
• and research

About the Role

The Company is seeking an Associate Vice President for Admission and Enrollment Marketing to lead the strategic advancement of the division. The successful candidate will be responsible for optimizing the size and composition of the student body in line with the institution's strategic goals, including long-term financial health. This pivotal role involves developing and executing data-informed enrollment strategies that respond to market conditions and institutional priorities. The AVP will oversee all admission and enrollment marketing functions, ensuring strong coordination and managing a comprehensive recruitment and admission strategy. Essential duties include providing data-driven guidance for student recruitment, advancing international enrollment strategies, and offering contemporary approaches to financial aid. The role also requires a focus on cross-institutional collaboration, fostering relationships with academic and administrative partners, and representing the division at various events. Applicants for the AVP position at the company should have a minimum of 6 years' of progressive experience in college admissions, enrollment marketing, or enrollment management, with at least 3 years' in a supervisory role. A bachelor's degree is required, and a master's degree is preferred. The ideal candidate will have a competitive spirit, a deep understanding of national trends in higher education, and a proven track record of leading successful teams. Strong skills in data analysis, project management, and communication are essential. The role demands an innovative problem solver with a history of building strong relationships and a strategic approach to resource allocation. The AVP will be expected to work in a high-stress, high-volume environment and to infuse their work with a sense of balance and celebration of success.

Hiring Manager Title
Vice President for Enrollment Management

Travel Percent
Less than 10%

Functions

• Education/Academic Administration
• Marketing