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Head of Global Growth and Demand Generation Marketing

Confidential, New York City, NY, United States


Head of Global Growth and Demand Generation Marketing


About the Company

Forward-thinking B2B SaaS platform

Industry
Information Technology and Services

Type
Privately Held


About the Role

The Company is in search of a Head of Global Growth and Demand Generation Marketing to spearhead the development and execution of a comprehensive, high-performing marketing strategy. The successful candidate will be responsible for the full spectrum of global pipeline and revenue growth, with a focus on building a scalable growth engine that integrates various marketing functions. This role demands a leader with a proven track record in B2B SaaS or enterprise marketing, particularly in the areas of demand generation, ABM, performance marketing, and field marketing. The Head of Global Growth and Demand Generation Marketing will be tasked with driving end-to-end funnel performance, establishing clear attribution models, and optimizing marketing activities to ensure a strong alignment with sales and product marketing. Applicants for this role should have at least 15 years' experience in B2B SaaS or enterprise marketing leadership, with a strong emphasis on pipeline growth and revenue outcomes. The role requires a leader who can effectively manage global, distributed teams and is adept at multi-region go-to-market strategies. A data-driven mindset, hands-on leadership style, and the ability to operate both strategically and tactically are essential. The Head of Global Growth and Demand Generation Marketing will also be expected to lead the adoption of AI and GenAI in marketing, driving innovation in personalization, dynamic content, and predictive targeting to enhance the efficiency and performance of the marketing engine.

Hiring Manager Title
Chief Marketing Officer

Travel Percent
Less than 10%

Functions

  • Marketing