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Head of Growth Marketing

Confidential, New York City, NY, United States


Head of Growth Marketing


About the Company

Fast-growing consumer electronics DTC brand

Industry
Consumer Electronics

Type
Privately Held


About the Role

The Company is seeking a Head of Growth Marketing to join their dynamic team. The successful candidate will be at the forefront of the marketing function, driving growth and innovation while closely monitoring and analyzing performance. This pivotal role involves direct management of retargeting and acquisition campaigns across various marketing channels, crafting and executing marketing roadmaps, and leading a team to ensure the efficiency and ROI of all activities. The Head of Growth will also be responsible for cross-functional collaboration, identifying growth opportunities, and developing market entry strategies. Applicants for the Head of Growth Marketing position at the company should have a Bachelor's degree, preferably in a quantitatively-driven field, and 3-5 years' of experience in digital marketing, with a focus on DTC and consumer packaged goods. The role requires a candidate with advanced Microsoft Excel skills, a proven track record of managing substantial budgets, and a data-driven approach to decision-making. The ideal candidate is a self-starter, a go-getter, and thrives in fast-paced environments. They should be adept at combining marketing expertise with a business mindset, be open to learning and feedback, and have a passion for their work. A sense of humor and the ability to embrace challenges and take calculated risks are also key attributes for this role.

Hiring Manager Title
CMO

Travel Percent
Less than 10%

Functions

  • Marketing