
Vice President, Consumer Health Communications
Confidential, New York City, NY, United States
Vice President, Consumer Health Communications
About the Company
Acclaimed global advertising agency
Industry
Marketing and Advertising
Type
Privately Held
About the Role
The Company is in search of a VP, Consumer Health with a strong background in storytelling, earned media strategy, media relations, and influencer marketing. The successful candidate will be responsible for leading the development and execution of brand narratives for multiple consumer health clients, ensuring that health insights are translated into culturally relevant, consumer-first stories. This role involves partnering with internal teams to maintain consistent and impactful storytelling across all brand touchpoints, providing high-level writing support, and building and maintaining top-tier media relationships. The VP will also serve as a senior client advisor, collaborate on influencer and social strategies, and participate in new business development efforts. Applicants for the VP, Consumer Health position at the company should have a minimum of 10 years' experience in brand communications, integrated storytelling, or strategic comms, with a focus on consumer health, wellness, or CPG brands. A deep understanding of the media landscape, earned-first strategy, and the ability to translate science-backed innovation into consumer relevance is essential. The role requires a proven track record in crafting high-impact narratives across various content channels, strong relationships in the media, and a passion for the health and wellness category. The ideal candidate will be an exceptional communicator, a strategic thinker, and a proactive leader with the ability to guide both clients and internal teams. Experience in cross-functional collaboration, a proactive and resourceful approach, and a desire to stay at the forefront of industry trends are also key requirements.
Travel Percent
Less than 10%
Functions
- Marketing