Copywriter, Ecommerce
TWINOAKS, New York, NY, United States
Overview
We’re searching for an Ecommerce Copywriter to drive brand awareness and sales conversion through engaging, high-quality content that ranks well on search engines and AI answer engines. The ideal candidate should have expertise in SEO keyword and GEO research and incorporating keywords and creating semantic bridges with engaging, persuasive, and error-free content that supports our clients. The ideal candidate will have a broad knowledge of Ecommerce best practices for PDPs, brand stores, meta descriptions, content structures, and more. Candidates for this position should have two or more years of professional writing experience in a fast-paced, dynamic environment, such as a marketing agency. Candidates are required to reside within a commutable distance of our Detroit, New York, Chicago or Minneapolis office. PRIMARY RESPONSIBILITIES
Collaborate with account, strategy and creative teams to develop written content that meets objectives for clients Develop an understanding of the Ecommerce discipline Create high-quality written website content that employs SEO best practices to reach and engage our target client base. Content may include landing pages, blog posts, product description pages, FAQs, and more. Conduct thorough keyword and market research to produce content that drives organic traffic and conversions. Maintain and enhance the brand voice across website copy, following best practices for headlines, calls to action, meta descriptions, and the overall user experience. Collaborate closely with marketing specialists to track SEO performance and analyze content needs. Refresh existing website content to maintain SEO health. Collaborate with other cross-functional creative team members, including graphic designers and web product developers, to create cohesive website content that supports the overall brand strategy. Apply knowledge of our audience and industry so that content remains relevant and engaging, ensuring strong content performance. Review and edit copy for correctness, clarity, and consistency. SKILLSETS REQUIRED
2+ years of professional experience in SEO / GEO copywriting required Ability to adapt to changing marketing strategies, business priorities, and SEO trends A well-rounded portfolio of professional web copywriting samples that showcase writing skills and ability to develop persuasive, authoritative, and user-friendly content Strong understanding of digital marketing principles and tactics, ensuring broad alignment among marketing campaigns and content Ability to develop error-free creative content that adheres to brand guidelines and content marketing strategies Experience using SEO tools for keyword research, rank tracking, content optimization, and competitor analysis Proficiency in applicable Mac and Microsoft software programs and AI tools Self-starter personality with enthusiastic, “can do” attitude in accepting work/new challenges Effective interpersonal skills, working well across functions Conscientious work ethic High level of organization, attention to detail and innovation Additional Information
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period. TWINOAKS is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: $53,960 - $71,610 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be May 31, 2026.
#J-18808-Ljbffr
We’re searching for an Ecommerce Copywriter to drive brand awareness and sales conversion through engaging, high-quality content that ranks well on search engines and AI answer engines. The ideal candidate should have expertise in SEO keyword and GEO research and incorporating keywords and creating semantic bridges with engaging, persuasive, and error-free content that supports our clients. The ideal candidate will have a broad knowledge of Ecommerce best practices for PDPs, brand stores, meta descriptions, content structures, and more. Candidates for this position should have two or more years of professional writing experience in a fast-paced, dynamic environment, such as a marketing agency. Candidates are required to reside within a commutable distance of our Detroit, New York, Chicago or Minneapolis office. PRIMARY RESPONSIBILITIES
Collaborate with account, strategy and creative teams to develop written content that meets objectives for clients Develop an understanding of the Ecommerce discipline Create high-quality written website content that employs SEO best practices to reach and engage our target client base. Content may include landing pages, blog posts, product description pages, FAQs, and more. Conduct thorough keyword and market research to produce content that drives organic traffic and conversions. Maintain and enhance the brand voice across website copy, following best practices for headlines, calls to action, meta descriptions, and the overall user experience. Collaborate closely with marketing specialists to track SEO performance and analyze content needs. Refresh existing website content to maintain SEO health. Collaborate with other cross-functional creative team members, including graphic designers and web product developers, to create cohesive website content that supports the overall brand strategy. Apply knowledge of our audience and industry so that content remains relevant and engaging, ensuring strong content performance. Review and edit copy for correctness, clarity, and consistency. SKILLSETS REQUIRED
2+ years of professional experience in SEO / GEO copywriting required Ability to adapt to changing marketing strategies, business priorities, and SEO trends A well-rounded portfolio of professional web copywriting samples that showcase writing skills and ability to develop persuasive, authoritative, and user-friendly content Strong understanding of digital marketing principles and tactics, ensuring broad alignment among marketing campaigns and content Ability to develop error-free creative content that adheres to brand guidelines and content marketing strategies Experience using SEO tools for keyword research, rank tracking, content optimization, and competitor analysis Proficiency in applicable Mac and Microsoft software programs and AI tools Self-starter personality with enthusiastic, “can do” attitude in accepting work/new challenges Effective interpersonal skills, working well across functions Conscientious work ethic High level of organization, attention to detail and innovation Additional Information
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include: Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period. TWINOAKS is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. Compensation Range: $53,960 - $71,610 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be May 31, 2026.
#J-18808-Ljbffr