
Healthcare CRM Strategy Lead
Highmark Health, Albany, NY, United States
A healthcare organization is seeking a marketing strategist to support member engagement initiatives, particularly in clinical settings. This role involves developing marketing strategies, executing campaigns across various channels, and utilizing analytics for improvement. The ideal candidate has significant experience in campaign management and CRM marketing, with a collaborative spirit for cross-functional teamwork. This position can be hybrid or remote, requiring 3 onsite days for local candidates.
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