Senior Lifecycle Marketing Automation Lead

A leading entertainment company in Boston is looking for a Marketing Automation Strategist to enhance customer engagement and revenue for their iLottery program. You will be responsible for directing marketing automation strategies, optimizing workflows across various channels, and analyzing performance metrics. Ideal candidates will have over 5 years of experience in related fields and proven expertise with platforms like Bloomreach Engagement. This role offers a competitive salary and a comprehensive benefits package. #J-18808-Ljbffr