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Manager, Experiential Marketing and Events

Confidential Company, Florida, NY, United States


Who We Are *CompanyConfidential*

Who You Are We’re seeking a

Senior Manager, Experiential Marketing & Events

to lead the development and execution of integrated marketing initiatives and live event experiences for our clients. This role sits at the intersection of strategy, creativity, and operations. Owning both the marketing approach and the event execution that brings it to life.

This is an ideal opportunity for someone who can seamlessly move between big-picture thinking and detailed execution, guiding projects from concept through completion while ensuring every touchpoint is aligned, intentional, and impactful.

What You\'ll Do Experiential Marketing Strategy & Execution

Develop and implement strategic marketing plans grounded in market research, data insights, and client objectives

Oversee integrated marketing campaigns that support event goals, including digital, print, and on-site activations

Ensure alignment between brand messaging, campaign strategy, and the live event experience

Creative & Content Oversight

Lead the development and production of all marketing assets, including graphics (print & digital), promotional materials, and branded content

Collaborate with internal marketing and creative teams to ensure consistency, quality, and brand alignment

Guide the visual and experiential direction of client programs to ensure cohesive storytelling across all touchpoints

Event Planning & Project Management

Manage client projects end-to-end, serving as a primary point of contact and trusted advisor

Oversee all aspects of event planning and execution, including budget development, timeline management, and deliverable tracking

Support logistics such as site selection, travel coordination, registration management, and vendor coordination

Ensure projects are delivered on time, within scope, and on budget

Cross-Functional Collaboration

Partner with internal teams across marketing, creative, and event operations to drive alignment and efficiency

Liaise with external vendors and partners to ensure seamless execution of all program elements

Proactively identify risks, solve challenges, and maintain momentum across multiple projects

Performance & Reporting

Track and analyze marketing and event performance, providing insights and recommendations to clients and senior leadership

Report on campaign effectiveness, attendee engagement, and overall ROI

Use data to continuously refine strategies and improve future programs

What You Bring

5–8+ years of experience in experiential marketing, event marketing, or event management

Strong understanding of marketing strategy, campaign development, and brand execution

Proven ability to manage complex projects with multiple stakeholders and moving parts

Highly organized with exceptional attention to detail and follow-through

A confident communicator who can build strong client relationships and lead cross-functional teams

Analytical and strategic, with the ability to translate data into actionable insights

Calm under pressure, adaptable, and solutions-oriented

Ability to provide a portfolio of your accomplishments throughout those years of experience (including but not limited to creative marketing projects and events you have coordinated in the past)

What We Offer Benefits:

Competitive salary

Comprehensive health benefits package

401(k) plan with company match

Opportunities for professional development

Collaborative and inclusive company culture

Position is eligible for hybrid work after successful completion of120 days

Salary:

$70,000-$90,000 annually

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