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Marketing Manager

Nashville Public Radio, San Francisco, CA, United States


Overview The Ritual Coffee Marketing Manager is the creative, strategic, and collaborative person who ensures our visual and written marketing is aligned with our company values and personality, and is driving sales. We are looking for someone who is passionate about helping us grow our business through cohesive brand identity and marketing campaigns, and improved marketing processes and systems. This person is also integral to our cultural development.

As our Marketing Manager, you do not need to know our exact systems before you start, but you need to be committed to your own growth and the growth and success of the Marketing team, your co-workers across departments, and the company as a whole.

You are meant for this role if you are excited by creative branding work, telling the stories of our coffees, and are skilled at collaboration. We’re looking for someone who knows how to create a cohesive marketing vision, views branding work through a lens of equity and justice, and is a self-starter with a strong interest in – and appreciation for – coffee and people. If this is you, we can’t wait to meet you!

ABOUT US:

RITUAL IS CHANGING THE WAY PEOPLE KNOW COFFEE.

In 2005, when corporate coffee dominated American culture, Ritual unknowingly started a fun and exciting revolution that would ultimately help launch the new coffee movement. We buy 90+% of our beans from producer partners that we have relationships with, setting the highest standard in the industry. This makes sure we get our hands on the best beans in the world, but more importantly, makes sure our farmers maintain the quality of life they deserve. Now a bona fide San Francisco original, we’ve also earned our iconic status as one of the best coffee roasting companies in the world. The mission of Ritual Coffee is simple: to make people happy by giving them the best coffee experience they’ve ever had. Ritual roasts in SoMa, and has cafes in San Francisco and Napa.

DIVERSITY AT RITUAL: COFFEE IS FOR EVERYONE

We are passionate about creating safe, welcoming, and inclusive spaces on both sides of the counter and behind the scenes at Ritual. We best achieve our mission (making people happy by giving them the best coffee experience they’ve ever had) when our staff reflects the broad diversity of people who love coffee. Our commitment to inclusion across race, gender identity, gender expression, ethnicity, age, religion, sexual orientation, physical ability, experience, and perspective is part of what makes Ritual the innovative place that it is.

Responsibilities

Be a key player on the Ritual leadership team

Contribute to the overall culture and business growth using our Culture Guide as a tool for self-reflection and an ongoing commitment to self-growth, the growth in others, and the growth of the company

Work with the leadership team to evolve and implement standards for Ritual’s culture, values, quality and customer service

Be an active contributor, participant, and collaborator to help achieve Ritual’s day-to-day and long term goals on our leadership team

Contribute to the overall culture and business growth by participating in or leading improvement committees and projects when needed

Lead and develop the Marketing Department

Directly supervise a team of 2-4 people and help support their growth and development

Observe employees, prepare for, and give meaningful, supportive, and regular feedback

Conduct regular supervision meetings and bi-annual reviews to deliver timely, direct, and compassionate feedback, both positive and constructive, and provide tools for employees to grow during their time at Ritual

Branding, Marketing Strategies

Develop holistic branding initiatives and marketing strategies for each segment of the business: Retail, Wholesale and E-Commerce

Collaborate with Founder/CEO to develop branding initiatives and marketing strategies aligned with company values and goals

Collaborate with Director of Coffee to tell the stories of the coffees and the producers behind the coffees

Utilize website content, packaging, social media, press releases and newsletter to communicate brand identity and achieve marketing objectives

Periodically audit packaging, signage, visual merchandising, website and social media to ensure Ritual’s visual presence represents our evolving identity

Collaborate with Brand Manager and Digital Marketing Specialist to plan and execute written, visual, and social media marketing campaigns

Collaborate with Director of Sales and Business Development and Retail Operations Manager to coordinate special events, projects, signage and promotional opportunities

Strategic Marketing Decisions

Work with Founder/CEO to create a manageable Marketing Budget including photography, merchandise, and special projects

Analyze campaign performance, examining interaction metrics and sales

Keep up to date with emerging marketing and design trends in the coffee industry, ensuring our brand presence is fresh and innovative

Qualifications

Minimum 2 years experience with planning and executing marketing campaigns, preferably for a consumer packaged goods, a food and beverage brand, or e-commerce

An approachable people-person with a high level of emotional intelligence, patience, compassion and problem solving skills

Excellent oral and written communication skills

Experience and passion for brand work through an equity and justice lens

Design experience with Adobe Suite

Proficiency across core technologies including Microsoft Office and Google Drive

Strong attention to detail

Passion for visual merchandising

Infectious love of coffee a plus

Experience with social media marketing

Must be authorized to work in the United States (Required)

Physical Requirements The physical requirements listed are representative of those that must be met to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Regular and consistent attendance and the ability to sit and work with hands and arms for at least eight (8) hours per day and five (5) days per week.

Physical ability to stand, reach, lift, bend, kneel, stoop, climb, walk, crawl, push and pull items weighing up to 20 pounds.

Stand and move throughout the office.

Have consistent and reliable onsite attendance at the office.

Continuous physical activity including walking, standing, twisting, sitting, bending, lifting, reaching, kneeling, stooping, crawling, wiping, climbing, pushing and pulling items weighing 50 pounds for distances of up to 20 ft.

Ability to perform moderately strenuous physical work and withstand temperatures of 0 degrees Fahrenheit or less and 100 degrees Fahrenheit or more

Proficient interpersonal relations and communicative skills in English

Interpret and follow a variety of instructions and procedures furnished in English

Write routine reports and correspondence

Meet daily, weekly, monthly, quarterly, yearly and other deadlines consistently

Work under pressure with changing, ambiguous priorities

Communicate effectively and promptly to clients, vendors, and employees of the organization

Understand and respond to staff requests in a loud environment

High level of manual dexterity to adeptly type and use computer equipment

Auditory and visual skills – specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus

Ability to work overtime occasionally at the last minute

Occasional Travel may be required

Compensation & Benefits Ritual Coffee strongly believes in investing in our people and our culture. We offer great benefits including subsidized medical insurance, dental insurance, and commuter benefits. All employees are eligible for paid time off, paid sick days, holidays (paid at time and a half) and a matching 401k plan. Starting salary range for this role is $85,000 to $100,000.

Classification & Supervision This is a regular, full-time, salaried, exempt position. The Founder/ CEO will provide general supervision to the Marketing Manager.

To Apply Please upload your resume and a cover letter explaining why you’d be a great Marketing Manager through our hiring portal at https://ritualcoffee.easyapply.co/

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

We thank you for your interest in a career opportunity with Ritual Coffee. Due to high volume, only those applicants selected for an interview will be contacted.

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