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Head of Retail

Loop Earplugs, WorkFromHome, NY, United States


Location: NYC, Antwerp or Amsterdam (50% travel - 25% throughout the US, 25% to HQ in Antwerp)

Experience: 10+ years owning retail growth within scaling consumer brands

Own Loop’s retail channel and build a brand‑accretive omnichannel business. This isn’t a lateral move or a "maintain what’s there" role. Loop is evolving from a single‑channel DTC brand into an omnichannel business. As our Head of Retail, you own how Loop shows up in physical retail. Where we go. With whom. And why. You design, test, and scale a retail channel that delivers profitable growth while strengthening the brand. No playbooks. No safe defaults. All yours. You’ll work closely with the CEO and executive leadership team as you lead early retail pilots in the US and UK and scale the channel globally, based on proven commercial, brand, and operational results.

The role

You step into ownership from day one. You set the retail direction, define what success looks like, and decide when something is ready to scale, or ready to stop. You move fast, but not blindly. You validate before you scale. You focus on retail formats, partner choices, and execution standards that compound brand equity and long‑term economics.

What You’ll Do

  • Own Loop’s retail strategy, including retail partner selection, expansion sequencing, and investment allocation
  • Lead retail pilots with a select group of partners in the US and UK
  • Ensure retail pilots align with Loop’s brand positioning, customer experience standards, and long‑term brand equity
  • Define clear success criteria for pilots across commercial performance, brand impact, and operational feasibility
  • Use pilot results to inform decisions on scaling, refining, or exiting retail partnerships
  • Scale retail by deepening high‑performing partnerships and adding new partners in the US and UK based on validated results and brand fit
  • Develop the roadmap and readiness criteria for EU retail expansion from 2027 onward
  • Build and lead Loop’s Retail team from scratch, setting clear ownership, capability expectations, and leadership standards
  • Partner cross‑functionally with Marketing, Product, Supply Chain, Finance, and People to ensure the organization is set up to support retail growth

You Won’t

  • Hide behind process, decks, or endless alignment meetings
  • Scale retail ahead of validated results
  • Compromise brand standards or customer experience expectations
  • Treat retail expansion as independent from broader organizational readiness

How You’ll Succeed

We look for people who think big, stay curious, and aren’t afraid to go all in to make things happen. In this role you’ll succeed by building a retail channel that delivers incremental contribution margin and revenue growth. You’ll strengthen Loop’s brand in the real world, and prepare the organization to scale retail globally with confidence.

What You’ll Bring

  • Proven experience building and scaling a retail channel from zero or near‑zero within a rapidly scaling brand
  • Direct experience negotiating and managing senior relationships with large retail partners (e.g. Target, Walmart, or comparable global retailers)
  • Strong ability to translate a digital‑first brand into physical retail while maintaining premium positioning
  • Deep understanding of retail and wholesale economics, including margin structures, trade spend, inventory planning, and forecasting
  • Experience with retail merchandising, POS storytelling, and co‑op marketing programs
  • Background in premium, high‑margin consumer categories such as designed consumer hardware, audio tech, eyewear, beauty, or similar
  • Demonstrated experience building and leading teams in ambiguous, zero‑to‑one environments
  • Strong strategic judgment and disciplined, data‑informed decision‑making
  • Geographic flexibility to be based in either Europe or the US
  • Comfortable with change and ambiguity

Still listening? Good. We are not looking for people to watch from the sidelines. Loopers step in, speak up and go for more. More firsts. More growth. More: “I can’t believe we did that.” If that sounds like you, apply and let’s talk.

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