Marketing Manager
e-Med.us, Miami, FL, United States
Marketing Manager
eMed is a pioneering healthcare technology platform company revolutionizing at-home and virtual diagnostics with its innovative 24/7 "Test to Treat" solutions and AI-based technologies. Our primary mission is to provide large employers, state/federal governments, unions, and payers with unique healthcare solutions aimed at reducing obesity, improving employee health, and lowering company healthcare costs. Our integrated GLP-1 medication weight management program utilizes state-of-the-art at-home blood collection kits and connected clinical telehealth services to screen, onboard, and manage qualified candidates, ensuring medication adherence and effective management of side effects through continuous telehealth support. We are seeking a dynamic and strategic Marketing Manager to join our team at our Miami, FL headquarters. Reporting directly to the Marketing Director, the Marketing Manager will be responsible for developing and executing comprehensive marketing strategies that enhance eMed's brand presence and drive lead generation. You will work closely with cross-functional departments to ensure the successful implementation of marketing initiatives. This role requires a proven track record in healthcare marketing, exceptional communication skills, and the ability to collaborate across departments to achieve company goals. Essential Duties & Responsibilities
Strategic Planning: Paid Media Execution: Digital Marketing: Customer Acquisition: Content Strategy: Analytics and Reporting: Team Mindset: Partnerships and Collaborations: Market Research: Qualifications
Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred. Minimum of 7 years of experience in marketing, with at least 3 years in a leadership role, preferably within the healthcare or health tech industry. Experience in the wellness or weight loss industry is a plus. Proven track record of developing/executing successful marketing campaigns. Strong understanding of digital marketing, social media and analytics. Excellent leadership, communication, and interpersonal skills. Ability to think strategically & translate business objectives into marketing plans. Experience managing budgets and tracking ROI for marketing initiatives. Knowledge of the healthcare industry, including trends, regulations, key stakeholders. Proficiency in marketing tools and platforms, such as CRM, marketing automation, and analytics software. Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities. Why Join eMed?
Be part of a forward-thinking company at the forefront of healthcare technology. Opportunity to make a significant impact on employee health and healthcare costs. Collaborative and innovative work environment. Competitive salary and benefits package. Career growth and development opportunities. If you are a strategic marketing leader with a passion for healthcare and innovation, we invite you to apply for the Marketing Manager position at eMed. Join us in democratizing and transforming the future of healthcare and making a difference in the lives of employees nationwide.
eMed is a pioneering healthcare technology platform company revolutionizing at-home and virtual diagnostics with its innovative 24/7 "Test to Treat" solutions and AI-based technologies. Our primary mission is to provide large employers, state/federal governments, unions, and payers with unique healthcare solutions aimed at reducing obesity, improving employee health, and lowering company healthcare costs. Our integrated GLP-1 medication weight management program utilizes state-of-the-art at-home blood collection kits and connected clinical telehealth services to screen, onboard, and manage qualified candidates, ensuring medication adherence and effective management of side effects through continuous telehealth support. We are seeking a dynamic and strategic Marketing Manager to join our team at our Miami, FL headquarters. Reporting directly to the Marketing Director, the Marketing Manager will be responsible for developing and executing comprehensive marketing strategies that enhance eMed's brand presence and drive lead generation. You will work closely with cross-functional departments to ensure the successful implementation of marketing initiatives. This role requires a proven track record in healthcare marketing, exceptional communication skills, and the ability to collaborate across departments to achieve company goals. Essential Duties & Responsibilities
Strategic Planning: Paid Media Execution: Digital Marketing: Customer Acquisition: Content Strategy: Analytics and Reporting: Team Mindset: Partnerships and Collaborations: Market Research: Qualifications
Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred. Minimum of 7 years of experience in marketing, with at least 3 years in a leadership role, preferably within the healthcare or health tech industry. Experience in the wellness or weight loss industry is a plus. Proven track record of developing/executing successful marketing campaigns. Strong understanding of digital marketing, social media and analytics. Excellent leadership, communication, and interpersonal skills. Ability to think strategically & translate business objectives into marketing plans. Experience managing budgets and tracking ROI for marketing initiatives. Knowledge of the healthcare industry, including trends, regulations, key stakeholders. Proficiency in marketing tools and platforms, such as CRM, marketing automation, and analytics software. Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities. Why Join eMed?
Be part of a forward-thinking company at the forefront of healthcare technology. Opportunity to make a significant impact on employee health and healthcare costs. Collaborative and innovative work environment. Competitive salary and benefits package. Career growth and development opportunities. If you are a strategic marketing leader with a passion for healthcare and innovation, we invite you to apply for the Marketing Manager position at eMed. Join us in democratizing and transforming the future of healthcare and making a difference in the lives of employees nationwide.