Paid Media Manager (m/f/d) in Austin, TX - hybrid

Description Too much data, not enough insight? We get it. At KNIME , we build software that helps people clean, combine, and understand their data: fast, efficiently, and without code. And with our focus on Data Analytics & AI, we empower everyone to turn complex challenges into clear, actionable insights. You can help make that happen. We’re not just an open-source data analytics company, we’re a fast-growing, globally recognized pioneer at the intersection of data and AI. With users in every industry, an international team from 30+ nationalities, and a thriving open community. Join us as a Paid Media Specialist in Austin, TX* and help us drive scalable, data-driven growth through high-impact paid media strategies. Who you are Experienced: You bring 5 years of experience in paid media, performance marketing, or demand generation. Performance-driven: You bring hands-on experience managing paid campaigns across platforms like Google, LinkedIn, and Meta, with a strong focus on measurable outcomes. Analytical: You think beyond standard KPIs, using website behavior, conversion data, and attribution insights to guide decisions. Detail-oriented: You manage budgets, targeting, and campaign structures with precision and care. Experiment-driven: You continuously test creatives, audiences, and bidding strategies to improve performance. Collaborative: You work closely with marketing, data, and operations teams to align paid media with broader campaign goals. That's the job Campaign execution: Plan, set up, and launch campaigns across Google, Bing, LinkedIn, YouTube, Meta, and other platforms. Optimization: Continuously refine campaigns through budget reallocation, bidding strategies, creative updates, and audience targeting. Global ownership: Manage multi-country campaigns, balancing standardization and localization while ensuring compliance with data privacy regulations. Experimentation: Run structured tests across keywords, creatives, landing pages, and audiences to improve efficiency and conversion. Funnel strategy: Build and optimize campaigns across funnel stages to guide prospects effectively. Collaboration: Partner with ABM, Brand, Campaign, and Partner Marketing teams to align paid strategy with overall objectives. Performance management: Oversee global paid media investments, budget pacing, and campaign calendars. Reporting: Analyze performance and deliver clear, actionable insights to stakeholders. Data alignment: Work with Marketing Ops and Data teams to ensure accurate tracking and reporting. What we offer Purpose-driven work: Help scale a product that empowers people worldwide to make better decisions with data. Impact at scale: Own global paid media programs with real influence on growth and strategy. Autonomy and ownership: Take full responsibility for your channels while collaborating with a highly skilled, international team. Learning: Work in a data-driven environment with access to advanced tools, experimentation, and continuous learning. Flexibility: Hybrid and remote work options with flexible hours to support work-life balance. #J-18808-Ljbffr