Senior, GTM Strategy - Connect, WW GTM & Business Development, Connect

This position is part of the AWS Specialist and Partner Organization (ASP). Specialists own the end‑to‑end go‑to‑market strategy for their respective technology domains, providing the business and technical expertise to help our customers succeed. Partner teams own the strategy, recruiting, development, and growth of our key technology and consulting partners. Together they provide our customers with the expertise and scale needed to build innovative solutions for their most complex challenges. Key job responsibilities Developing data‑driven GTM strategies and frameworks that identify customer segments, market opportunities, and adoption pathways for Amazon Connect Creating and executing scalable GTM campaigns with measurable goals, timelines, and success metrics aligned to business objectives Driving alignment across diverse stakeholders including sales executives, product teams, marketing, and partner organizations to ensure coordinated market execution Building strategic relationships with C‑suite executives and business leaders to position Amazon Connect as a transformational solution for customer experience Analyzing market dynamics, competitive positioning, and customer needs to inform strategic recommendations and multi‑year planning Leading cross‑functional initiatives that improve organizational GTM capabilities, operational excellence, and business rhythms A day in the life You’ll analyze Amazon Connect adoption data and market trends to identify growth opportunities, then translate insights into actionable GTM strategies. Your day involves collaborating with internal stakeholders—sales leaders, product teams, marketing, partner organizations, and enablement—to align on campaigns, messaging, and field execution. You’ll engage directly with customers (enterprise C‑suite executives and contact center leaders) to understand their customer experience transformation needs and position Connect as the solution. Problems you’ll solve For customers: Articulating ROI for cloud contact center migration and AI‑powered customer service For field teams: Removing sales friction through playbooks, tools, and competitive positioning For the business: Accelerating revenue growth through repeatable, scalable GTM motions across target segments About the team The GTM Strategy team for Amazon Connect is a dynamic, high‑impact group that sits at the intersection of strategy, sales, and product innovation. Our mission is to accelerate Connect’s growth by developing data‑driven go‑to‑market strategies that unlock new market opportunities and enable our field teams to win. We work backwards from customer needs, diving deep into adoption patterns, competitive dynamics, and market trends to inform strategic decisions that shape how AWS brings Connect to market globally. Diverse Experiences AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Why AWS? Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses. Inclusive Team Culture AWS values curiosity and connection. Our employee‑led and company‑sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do. Mentorship & Career Growth We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge‑sharing, mentorship and other career‑advancing resources here to help you develop into a better‑rounded professional. Work/Life Balance 5+ years of working with Core Cloud Technology Services, including, but not limited to Compute, Edge, Hybrid, Security, and/or Networking experience 5+ years of working with Business Application Technologies, including, but not limited to End User Compute (EUC), Supply Chain, Contact Center as a Service, Consumer Data Applications, Encrypted Communications, and/or Communication Developer Services experience 5+ years of Go‑To‑Market, Business Development, Sales, or Consulting experience Bachelor’s degree Experience developing strategies that influence leadership decisions at the organizational level Experience interpreting data and making business recommendations MBA Experience selling enterprise software or cloud‑based applications Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. USA, IL, Chicago - 147,900.00 - 200,100.00 USD annually USA, MA, Boston - 147,900.00 - 200,100.00 USD annually USA, NY, New York - 162,700.00 - 220,200.00 USD annually USA, WA, Seattle - 147,900.00 - 200,100.00 USD annually #J-18808-Ljbffr