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Digital Marketing Intern

Kwik Trip, Inc., La Crosse, WI, United States


Overview Digital Marketing Intern - La Crosse, WI: Kwik Trip, Inc.’s Marketing department is seeking an individual who will assist with various projects, as well as the creation and execution of materials that support the Digital Marketing Team’s goals.

Responsibilities

Assist with Kwik Trip, Inc.’s Influencer/Athlete program by researching potential partners, sending care packages, drafting contracts, and assisting with video/photo shoots

Utilize Kwik Trip, Inc.’s influencer management platform to discover new partners, organize deliverables, set up campaigns, and analyze performance metrics on a weekly basis

Assist Digital Marketing Team with various Merchandise tasks and projects including retail activation and kwiktripmerch.com efforts

Engage with social media fans and influencers to promote Kwik Trip Inc.’s reputation across owned and earned social channels

Collaborate on ideating content for Kwik Trip, Inc. Influencer/Athletes, as well as owned Kwik Trip social media accounts on active social platforms (Facebook, Instagram, TikTok, X, LinkedIn, YouTube, Threads, and BeReal)

Take high quality photographs and videos for use on social channels

Contribute to the execution of digital marketing campaigns across key digital channels

Assist with office administrative duties when necessary

Qualifications

Candidates should be pursuing a degree in Marketing, Business, Communications, Graphic Design, or related field of study

Working knowledge of social media platforms and KPIs to accurately create and evaluate marketing materials

Understanding of basic marketing principles to align social media and influencer strategy with greater marketing goals

Basic knowledge of Adobe Creative Cloud software with understanding of image formatting, editing, and enhancing techniques for photo editing

Basic knowledge of video editing software, such as CapCut

Proven creativity with strong attention to detail

Excellent written and oral communication skills

Ability to work with minimal supervision

Proven multi-tasking abilities on multiple projects at a time

Work Schedule This is a paid internship that will last approximately 6 months. Hours may vary with workload, but interested students must be willing to work up to 20 hours per week Monday through Friday during the school semesters and potentially up to 40 hours during school breaks. It is important to note that we offer flexibility with school scheduling.

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