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Marketing Manager

Wind River, Detroit, MI, United States


Overview Wind River is a global leader in delivering advanced software solutions for the intelligent edge, empowering industries to achieve digital transformation. For over 40 years, Wind River has pioneered innovation, supporting billions of devices and systems with high levels of security, safety, and reliability. Serving industries like automotive, aerospace, defense, industrial, medical, and telecommunications, the company provides a robust portfolio of software, world-class professional services, and a comprehensive partner ecosystem. Wind River is committed to enabling cutting-edge technologies that shape a smarter and more connected world.

Role Description This is a full-time, on-site role based in Blainville, QC, for an Industrial Marketing Manager. The Industrial Marketing Manager will be responsible for creating and implementing marketing strategies to drive business growth in the industrial sector. Responsibilities include managing marketing campaigns, conducting market research, analyzing industry trends, maintaining customer relationships, and collaborating with cross-functional teams to align marketing efforts with business goals. Additionally, this role entails delivering engaging and impactful marketing assets that resonate with industrial clientele.

Qualifications

Strong experience in Marketing Strategy, Campaign Management, and Market Analysis

Knowledge of Industrial Sector trends and ability to target niche markets effectively

Skills in Digital Marketing, Content Creation, and Social Media Management

Proficiency in Data Analysis, Metrics Reporting, and ROI Evaluation

Strong communication, collaboration, and relationship-building capabilities

Ability to work in a fast-paced, cross-functional team environment

Qualification in Marketing, Business Administration, or related field (Bachelor's degree required)

Prior experience in industrial or B2B marketing is a strong advantage

Familiarity with marketing tools and software, including CRM and analytics platforms

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