Principal Sales Engineer

Working at Watlow

Watlow is a global technology and manufacturing leader who provides world class engineering expertise through innovative thermal products and systems, enabling our customers to thrive. We are making a positive impact every day as our solutions enrich the lives of people everywhere. We have been providing breakthrough thermal solutions for over 100 years! Our corporate values guide us uncompromisingly to always do the right thing, continually learn and improve, respect everyone, and lead with service and humility.

At Watlow's Global Headquarters in St. Louis, Missouri, we combine a rich legacy with forward-thinking innovation. Founded in 1922 in the heart of St. Louis, Watlow has grown from a small heating element manufacturer into a global leader in thermal systems. Our headquarters is more than just an office, it's a hub for collaboration, advanced engineering, and customer focused solutions.

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We are hiring a: Principal Sales Engineer

Greater Phoenix Area (Remote)

Watlow is seeking a Principal Sales Engineer to support our Semiconductor Business Unit and own the ASM account. This senior-level, strategic role is responsible for driving revenue growth, bookings attainment, and the development of key OEM semiconductor accounts. The Principal Sales Engineer leverages advanced skills in sales positioning, product expertise, and customer application problem-solving to deliver tailored thermal solutions.

This role requires a deep technical understanding of thermal systems and semiconductor processes, as well as the ability to translate knowledge into strategic customer solutions. The Principal Sales Engineer will serve as a subject matter expert, providing guidance and mentorship across internal teams while building and maintaining executive-level relationships with OEM customers. This position is critical to the attraction, retention, and growth of strategic accounts and will work cross-functionally to influence enterprise initiatives and execute account strategies.

What You'll Do:

• Drive Revenue Growth: Achieve or exceed revenue and bookings targets for the ASM account while identifying new strategic sales opportunities.
• Strategic Account Leadership: Own ASM account strategy, building executive-level relationships and coordinating cross-functional support to deliver customer value.
• Technical Expertise: Serve as a subject matter expert on thermal systems and semiconductor solutions, providing guidance on complex applications and new technology integration.
• Solution-Oriented Problem Solving: Analyze customer needs, resolve escalations, and design tailored thermal solutions that align with business objectives.
• Mentorship & Team Development: Coach and mentor internal sales and technical staff, fostering collaboration, knowledge sharing, and career growth.
• Business & Market Insight: Leverage deep understanding of semiconductor industry trends, competitive landscape, and customer operations to inform strategic decisions.
• Process & Performance Excellence: Lead process improvement initiatives, manage internal sales playbooks, and ensure effective use of CRM and opportunity management systems.
• Cross-Functional Collaboration: Partner with sales, engineering, and business unit leadership to translate enterprise goals into actionable account strategies and tangible outcomes.

What youll need to succeed?

• Bachelor's degree in Business, Engineering, or a related field
• 12+ years of experience in sales, applications engineering, or a related role in the semiconductor, thermal systems, or high-tech manufacturing industries
• Current or prior experience working directly with OEM customers in the semiconductor industry, understanding their operations, requirements, and decision-making processes
• Deep technical expertise in thermal systems, semiconductor processes, or related technologies, with the ability to translate knowledge into customer solutions
• History of achieving or exceeding revenue and sales targets, demonstrating measurable business impact
• Knowledge of semiconductor industry trends, competitive landscape, and customer operations
• Familiarity with CRM systems, opportunity management processes, quoting tools, and structured sales workflows

Preferred Qualifications:

• Master's degree in Engineering, Business, or a related field
• Experience managing global accounts or multi-region strategies
• Exposure to emerging semiconductor technologies or automation trends

Benefits: The Watlow Total Compensation Plan

The health, well-being and financial stability of you and your family is a high priority to us.The Watlow Total Rewards Plan includes competitive compensation and a full range of life and career enhancing benefits:

• Annual Incentive Program
• 401(k) plan that includes a company match on your contribution and an annual company contribution that is tied to company performance
• Wellness incentives
• Employee Personal Assistance Program
• Dental, medical, vision and short-term and long-term disability insurance
• Paid holidays, personal time, and vacation
• Parental leave
• Tuition reimbursement

Diversity & Inclusion

We proactively embrace diversity in all its dimensions across our company and cultivate a culture of inclusion and forward thinking that respects and reflects each team member's individual strengths, views, and experiences. Watlow takes pride in being an inclusive equal opportunity employer and considers for employment qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

Please let us know confidentially if you need or require any special accommodations to participate in our recruiting process by emailing us at accommodations@Watlow.com.