Director of Strategic Marketing and Communications

Carney, Sandoe & Associates, an education recruitment firm, has partnered with an independent school Old Brookville, New York and is currently seeking a Director of Strategic Communications.

The Director of Strategic Communications is responsible for advancing the school's brand, mission, program, and goals through data-driven internal and external communications. The individual in this position is responsible for the school’s strategic communications plan and oversees content creation and deployment across all of school's channels

Responsibilities:

• Brand Oversight: Oversee the GVS branding and visual identity across all school manifestations to ensure consistency and quality.
• Value Proposition: Champion the school’s mission and value proposition, ensuring it is clearly articulated in all external messaging.
• Visual Standards: Ensure the school maintains a library of high-quality photos, videos, and news content that accurately reflects the community's vibrancy.
• Content Strategy: Oversee content creation and deployment across all Green Vale channels (web, email, app, and print).
• Social Media: Curate and produce engaging content for Instagram, Facebook, LinkedIn, YouTube, and TikTok
• Publications: Produce the annual Green Vale Magazine (source content & visuals, write all articles, fact-check, and manage production).
• Media Placement: Manage relationships with media outlets to strategize, schedule, and secure advertising placement across digital and print channels to maximize the school's reach.
• Development: Collaborate with the Advancement Office to craft compelling narratives for fundraising appeals (annual fund, capital campaign, etc.), stewardship reports, and alumni communications.

Qualifications and Personal Attributes:

• A bachelor’s degree is required; an advanced degree in communications, marketing, journalism. Master’s degree is preferred.
• Skilled, creative, innovative, and adept at employing technology.
• Successfully leverage AI and modern digital tools as essential aids for efficiency and creativity.
• Effective writing and speaking skills, a good sense of humor, a positive outlook, and an appreciation of the unique qualities of the age group are essential.

Potential Benefits: Compensation and benefit packages are competitive but will differ by school and will typically depend on geographic location, your experience, and your level of degree.

About CS&A

Our job placement service is free to job seekers. By getting to know you personally -- beyond just your resume -- we connect you directly with hiring schools whose open positions match your specific requirements (location, school type, position type, etc.) and skills, saving you the time of sorting through hundreds of job postings and getting lost in a pile of resumes.

Carney Sandoe does not discriminate on the basis of physical handicap, sex, race, creed, color, sexual orientation, gender identity, or national or ethnic origin in administration of its services, consulting, events, professional development, or other programs.