
Marketing Manager - Crown Sports Center
The Sports Facilities Companies, Fruitland, MD, United States
About The Company
Crown Sports Center is a multi-sport sport, recreation and entertainment facility in Fruitland, Maryland. You will be joining a championship level team focused on fun, fulfillment, and service built to enrich the community as well as your career and personal growth.
Crown Sports Center is a managed facility by Sports Facilities Management, LLC, a Sports Facilities Companies (SFC) company. SFC is the nation's leading resource for managing and developing sports, recreation, wellness, and events facilities.
Position Summary
The Marketing Manager is responsible for driving awareness, engagement, and most importantly program registrations at Crown Sports Center.
This role goes beyond content creation. We are looking for someone who can connect with the community, bring energy to our brand, and take ownership of marketing outcomes.
You will work closely with our Sports team to ensure programs are not only marketed but filled.
What This Role Owns
Program registrations and participation growth
Community connection and presence
Content that reflects the real Crown experience
Marketing execution from idea → promotion → results
Key Responsibilities
Marketing & Content
Plan and execute content across social media, email, and digital platforms
Capture and showcase real moments inside the facility (programs, events, people)
Ensure all marketing reflects the Crown brand—professional, welcoming, high-energy
Build campaigns around programs, leagues, and events
Community Engagement ("Felt" Marketing)
Be present in the building—interacting with members, families, and athletes
Build relationships with local schools, teams, and organizations
Create marketing that is experienced— not just seen (events, activations, in‑person touchpoints)
Represent Crown in the community and help grow our presence
Sponsorships & Partnerships
Identify and develop relationships with local businesses and organizations
Assist in securing sponsorships for programs, leagues, and events
Ensure sponsors receive value through visibility, activation, and communication
Help create win‑win partnerships that drive both revenue and community connection
Program Growth & Accountability
Track registrations across all programs
Work directly with the Sports team to identify gaps and opportunities
Take ownership of filling programs—not just promoting them
Report weekly on marketing performance and registration numbers
Collaboration & Execution
Work hand‑in‑hand with Sports, Operations, and Leadership
Ensure alignment between programming and marketing efforts
Help bring ideas to life quickly and effectively
What We're Looking For
Experience in marketing, content creation, or community engagement
Strong communication and people skills
Comfortable being both behind the camera and in front of people
Organized with the ability to manage multiple campaigns at once
Ability to track performance and adjust based on results
Experience with social media, email marketing, and basic design tools
Who You Are
You take ownership—results matter to you
You are proactive—you don't wait to be told what to do
You are comfortable talking to people and building relationships
You care about the details and how things are presented
You understand that marketing is not just content—it's impact
Compensation
Competitive salary based on experience
WHY CROWN
This is not a behind-the-scenes marketing role. You will be in the building, in the community, and directly impacting the growth of programs and events. If you want to create something people actually feel—and see the results of your work—this is the role.
Job Posted by ApplicantPro
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