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Utah Transit Authority is hiring: Public Relations and Marketing Strategist in S

Utah Transit Authority, Salt Lake City, CO, United States


Utah Transit Authority Description Get on board with the Utah Transit Authority (UTA) — a leading transit agency serving one of the fastest-growing regions in the United States. As UTA continues to serve a dynamic and growing community, we are seeking a new Public Relations and Marketing Strategist to help shape and amplify our voice. In this role, you will develop and execute strategic marketing and communications initiatives that connect with our riders, employees, stakeholders, and community. You will play a pivotal role within a collaborative and creative team, driving meaningful engagement across the region. As the Public Relations and Marketing Strategist, you will: Collaborate with Utah Transit Authority (UTA) departments and members of the Communications & Marketing Office (CMO) team to develop and implement multi-tactical communication plans. Collaborate and strategize with other departments, business units, and local, regional, and national transportation groups to develop marketing and transit education programs, events, and activities for disseminating information to riders, employees, stakeholders, and the public. Suggest, visualize, and write a variety of communication pieces to support the strategy, including plans, briefs, FAQs, fact sheets, brochures/flyers, website content, ad copy, posters, social media content, scripts, emails, presentations, newsletter articles, media releases, stories, and other communications materials for internal and external audiences. Serve as a project manager who ensures execution of the plan from start to finish with accuracy, quality, relevance, and timeliness. Produce materials, assemble teams, conduct meetings, coordinate approvals, follow writing and brand guidelines, and adhere to deadlines. Enjoy following a process and remain flexible with consistent change. Measure and make data-driven and fiscally responsible decisions. Ensure strategy, tactics, messages, and content are aligned with UTA brand and agency’s overall strategic initiatives. Serve as a collaborator, listener, adviser, executor, quality assurer, and visionary for multiagency communications needs. This job is not eligible for teleworking. Requires regular and predictable attendance during set daytime hours Monday through Friday at the Salt Lake City UTA Frontlines Headquarters is required. May require infrequent holiday, weekend, or tasks and event support outside of regular work hours. MINIMUM QUALIFICATIONS EXPERIENCE/EDUCATION/TRAINING Six years related work experience with demonstrated competency in communications planning and project management, public and media relations, advertising and marketing, written and oral communications, research and evaluation, and/or social media. Preference will be given to candidates with professional communications experience for government, public involvement, community engagement, public process, or infrastructure planning projects. Bachelor's Degree in Public Relations, Advertising, Marketing, Journalism, Communications, or related field. In lieu of a degree, 4 additional years of applicable experience will be considered. - OR - An equivalent combination of relevant education and experience. [UTA reserves the right to determine the equivalencies of education and experience.] UTA COMPETENCIES Embraces Outward Mindset – Exhibiting strong E.I. skills (self-awareness, self-management, social awareness, relationship management). Relating comfortably with people across levels, functions, culture, and geography. Partnering with others to get work done. Managing conflict. Seeking feedback without being defensive. Develops Self & Others – Taking action to continuously improve. Accepting assignments that broaden capabilities. Placing a high priority on developing others. Developing others through coaching, feedback, exposure, and stretch assignments. Ensures Fairness – Concerned with the welfare of others and expressing that concern on a personal level. Distributing resources fairly. Giving others a voice prior to reaching decisions that affect them. Reaching decisions through a fair process. Explaining to others why and how decisions were made that impact them. Puts Safety First – Acting as a Safety Ambassador by working safely, complying with requirements and serving as an example to others. Wearing required personal protective equipment. Supporting safety activities. Promptly reporting hazards, unsafe work practices, near misses, and accidents. Instills Trust – Gaining the confidence and trust of others through honesty, integrity, and authenticity. Values Differences – Recognizing the value that different perspectives and cultures bring to an organization. Builds Effective Teams – Building strong-identity teams that apply their diverse skills and perspectives to achieve common goals. Drives Engagement – Creating a climate where people are motivated to do their best to help the organization achieve its objectives. Ensures Accountability – Holding self and others accountable to meet commitments. As a full-time Administrative Employee, your Total Rewards Benefits Package will include: Health, dental, vision, life/AD&D, short-term and long-term disability insurance, with Flexible Spending and Dependent Care accounts. Choice between Traditional Co-Pay or High Deductible Health Plans for medical coverage. HSA with company match available to employees enrolled in the HDHP. Benefit plans include coverage for domestic partners (eligibility affidavit required for coverage). Onsite Health and Wellness Clinics for medical care at no cost to employees, spouses, domestic partners, and dependent children. 22 days of accrued paid time off (13 vacation days and 9 sick days), which increases with tenure at UTA. 10 paid holidays and two paid (2) floating holidays per year. Retirement options - Pension Plan with 5-year vesting schedule and 457 Contribution Plan, available for immediate contributions and company matching. Generous tuition reimbursement for higher education, available for any higher education degree (bachelor, master, or PHD). Course of study must be approved prior to enrollment. Training, development, and career advancement opportunities. Paid parental leave for birth, adoption, and child placement (after 12 months of employment). Free transit passes for employees, their spouses, and their dependent children. Employee assistance program – includes counseling, legal services, financial planning, etc. UTA Well – a comprehensive wellness program designed to support employees and dependents in their health and wellness goals. Free on-site fitness facilities and discounted membership to VASA Fitness and EoS Fitness. Discounted cell phone plans with T-Mobile and AT&T. Pet insurance plan options (tailored plan coverage based on pet’s health and needs). Pay Range: $65,100.00 or more, depending on experience If interested, apply before: Monday, April 13, 2026 PM21 Utah Transit Authority is an Equal Opportunity Employer of all persons regardless of race, color, religion, sex, national origin, age, disability, covered veterans, sexual orientation, and gender identity. Women, minorities, and people with disabilities are encouraged to apply. Applicants needing an accommodation under the Americans with Disabilities Act for any part of the application process should contact UTA Human Resources at 801-287-2324. A minimum of two work days' notice prior to the need for the accommodation is required. Utah Transit Authority is a drug-free workplace, subject to federal drug and alcohol testing regulations under 49 CFR Part 40, 655, and 219. All offers for employment are contingent upon a successful pre-employment drug test. If a pre-employment test returns a non-negative result, an application for employment may be rejected. All employees are subject to reasonable suspicion and post-accident testing for drug and alcohol use. All safety sensitive employees are subject to random testing for drug and alcohol use. PI508fb8921a3c-25448-40153600