Product Marketing Manager
PublicInput, Raleigh, NC, United States
PublicInput develops and supports Software-as-a-Service (Saas) solutions designed for government agencies and their consultant partners to facilitate and manage better communication with the public. Based in Raleigh, NC the company was founded with a vision to access and elevate historically underrepresented communities in the municipal and state planning process, while simultaneously streamlining cumbersome administrative work that so often prevents equitable outcomes.
Our Approach Many engagement solutions only address small parts of the engagement process, offering a piecemeal approach that relies on third-party partnerships to fill in the gaps. PublicInput uses a unified approach, blending traditional and virtual engagement tactics via one integrated platform. Reliable, equitable, and simple, our easy-to-use user interface gives governments all the tools needed to facilitate successful public engagement.
Our Culture PublicInput is driven by the core concept that “life is all about the people you meet and the things you create with them.” Through direct experience and collaboration, PublicInput is focused and committed to creating better ways for governments to have a relationship with their community. That is why we work hard to be the experienced and empathetic innovation partner that we wish we had had at our side when doing the tough job of engaging the public.
About The Role & You PublicInput is seeking a dynamic and strategic Product Marketing Manager to sit at the intersection of product, sales, and marketing. In this pivotal role, you will be responsible for developing compelling positioning and messaging, leading go-to-market execution, and enabling our sales team with the tools and insights needed to drive pipeline growth and revenue outcomes.
What You Will Do
Messaging & Positioning
– Develop and maintain differentiated messaging frameworks and value propositions tailored to buyer personas, verticals, and stages of the customer
#J-18808-Ljbffr
Our Approach Many engagement solutions only address small parts of the engagement process, offering a piecemeal approach that relies on third-party partnerships to fill in the gaps. PublicInput uses a unified approach, blending traditional and virtual engagement tactics via one integrated platform. Reliable, equitable, and simple, our easy-to-use user interface gives governments all the tools needed to facilitate successful public engagement.
Our Culture PublicInput is driven by the core concept that “life is all about the people you meet and the things you create with them.” Through direct experience and collaboration, PublicInput is focused and committed to creating better ways for governments to have a relationship with their community. That is why we work hard to be the experienced and empathetic innovation partner that we wish we had had at our side when doing the tough job of engaging the public.
About The Role & You PublicInput is seeking a dynamic and strategic Product Marketing Manager to sit at the intersection of product, sales, and marketing. In this pivotal role, you will be responsible for developing compelling positioning and messaging, leading go-to-market execution, and enabling our sales team with the tools and insights needed to drive pipeline growth and revenue outcomes.
What You Will Do
Messaging & Positioning
– Develop and maintain differentiated messaging frameworks and value propositions tailored to buyer personas, verticals, and stages of the customer
#J-18808-Ljbffr