
Influencer Marketing Manager
Gen3 Marketing, Whitpain Hills, PA, United States
Overview We’re looking for an Influencer Marketing Manager to lead strategic partnerships with influencers and creators that drive brand awareness, engagement, and measurable business results. In this role, you’ll identify and recruit top talent, manage relationships, negotiate contracts, and oversee end-to-end campaign execution. You’ll collaborate with internal teams to amplify content, monitor performance, and optimize campaigns using data-driven insights. The ideal candidate is a results-oriented communicator with experience in influencer marketing, analytics, and cross-functional collaboration.
What You’ll Do Develop and execute influencer partnership strategies to meet business goals
Source, vet, and recruit influencers and thought leaders across platforms
Build and maintain strong relationships with influencers, agencies, and talent managers
Negotiate contracts, deliverables, and compensation for campaigns
Manage campaign execution, ensuring messaging resonates with target audiences
Track performance, analyze results, and optimize campaigns for maximum impact
Collaborate across creative, sales, paid media, and eCommerce teams
Stay current on trends and emerging voices in influencer marketing
What We’re Looking For 3+ years in influencer marketing or partnership management; agency experience a plus
Proficient in analytics tools and influencer platforms to measure ROI and optimize strategy
Strong written and verbal communicator with the ability to build relationships across industries
Proven track record of delivering measurable campaign results
Skilled at managing multiple partnerships and troubleshooting challenges
Experience with affiliate/creator commerce platforms (ShopMy, LTK) and content amplification strategies is preferred
What’s in it for you? Hybrid work and remote work options are available outside of head office locations
Flexible work hours
Summer Fridays
Insurance coverage with cost incentives
Paid parental leave benefits
Advancement opportunities
Ongoing training and development opportunities
Opportunities to travel
401K contribution matching plan after 6 months (US Only)
Company sponsored events
Gen3 is an equal-opportunity employer
Gen3 is an equal-opportunity employer.
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