Logo
job logo

Product Manager – User Activation & Growth

Signpost, Austin, TX, United States


At Signpost, we're building the operating system for home service businesses — starting with communication and expanding into scheduling, invoicing, payments, and AI automation.

Our customers are owner‑operators who don't have time for complexity. We help them capture demand, respond instantly, and stay organized without friction.

We move fast, prioritize outcomes over activity, and build with a product‑led mindset.

We are growing and currently hiring for a:

Product Manager – User Activation & Growth Austin, TX

Reporting to our VP of GTM, you'll own the user activation journey — turning new signups into engaged, paying customers. You'll directly impact revenue by optimizing how users move from first touch through activation and into paid conversion within our product‑led growth (PLG) engine.

We will train you on our PLG system and approach. What matters most is your ability to think analytically, move quickly, and execute.

If you love the idea of improving activation rates, reducing friction in the funnel, and impacting revenue, we'd love to meet you.

Who You Are

Strong analytical mindset and comfortable working with data

Bias toward execution and speed

Product intuition around user behavior and friction

Ownership mentality and follow‑through

Curiosity and willingness to learn

What the Role Requires

Must have 2–4 years of product experience

Solid technical foundation

Hands‑on support of engineering efforts, project management and documentation

Experience working on SaaS or digital products

Familiarity with product metrics (activation, conversion, retention)

Background working cross‑functionally

Comfortable with analytics tools or willingness to learn

Nice to Have

Exposure to product‑led growth or freemium models

Experience with A/B testing or experimentation

Familiarity with tools like Pendo, Amplitude, Mixpanel, etc.

SMB or vertical SaaS experience

Why Work With Us At Signpost, you'll work on real AI product with real SMB impact. This role has a direct impact on revenue and growth and offers high ownership within a fast‑paced learning environment where you'll build foundational experience in product‑led growth. Plus:

Competitive compensation

Competitive benefits – Medical, Dental, Vision

Paid time off (PTO)

Work for, and be surrounded by, talented professionals who will help you thrive in your role

Great Austin office space and a hybrid work schedule, spending time onsite on T/W/Th

Compensation range of $85K-$105K annually, depending on experience

What You'll Do You'll work cross‑functionally with Product, Engineering, Marketing, and RevOps to identify friction, run experiments, and drive measurable improvements. Key areas of focus include:

Activation & Time to Value

Improve onboarding flows and first‑user experience

Reduce time to first meaningful product interaction

Identify friction points and recommend improvements

Support guided setup and onboarding flows

Product‑Led Conversion

Optimize in‑product upgrade moments

Support trial, paywall, and upgrade flow improvements

Build lifecycle touchpoints (in‑app, SMS, email)

Track and report on conversion performance

User Insights & Analysis

Analyze user behavior across onboarding and early usage

Support funnel and cohort analysis

Identify trends impacting activation and conversion

Translate insights into product improvements

Experimentation

Support A/B testing across onboarding, pricing, and UX

Help define hypotheses and success criteria

Measure and report on experiment results

Contribute to a consistent testing cadence

Cross‑Functional Execution

Partner with Product, Engineering, Marketing, and RevOps

Help ensure initiatives are executed and shipped

Align on priorities and outcomes across teams

What Success Looks Like

Improved activation rate and onboarding completion

Faster time to first value

Measurable lift in free‑to‑paid conversion

Consistent experimentation cadence

Clear visibility into funnel performance

How To Apply Signpost hopes to hire great people and offer them the opportunity to showcase their abilities. We encourage you to submit your application below for this role if you feel you can contribute collaboratively and are looking for a chance to develop skills in a product role focused on enhancing product time to value, all in a nimble growth environment. This is a hybrid role where you will work onsite midweek, so perfect for those who reside in or near Austin.

Check us out at www.signpost.com

#J-18808-Ljbffr