Brand Manager
JNA Advertising, Overland Park, KS, United States
The Brand Manager serves as the primary day-to-day owner of assigned client accounts at JNA Advertising. This role is responsible for managing execution, maintaining strong client communication, overseeing timelines and budgets, and coordinating internal teams to deliver high-quality work on schedule.
The Brand Manager bridges strategy and execution. They ensure that agency strategy is translated into clear plans, organized workflows, and measurable results.
This is not a purely administrative or coordination role. It is a client-facing leadership position focused on execution, accountability, and operational stability.
A. Primary Objectives
Own day-to-day client relationships
Translate strategy into structured execution
Protect scope, budget, and timelines
Lead internal workflow and coordination
Reduce operational pressure on senior leadership
Identify opportunities for account growth
B. Key Responsibilities
Serve as primary day-to-day contact for assigned accounts
Lead weekly (or as needed) client status meetings
Draft and deliver client recaps
Manage client expectations around timelines and deliverables
Clearly communicate feedback to internal teams
Anticipate client needs and prepare proactively
Project & Timeline Ownership
Build and own comprehensive project timelines
Lead internal kickoff meetings
Assign internal responsibilities in coordination with creative, media, and production
Monitor progress and ensure deadlines are met
Escalate risks early
Ensure deliverables align with approved scope
Scope & Budget Management
Track account budgets and project-level hours
Ensure work aligns with approved scopes
Flag overages or resource strain to VP, Client Service
Coordinate with finance on billing documentation
Cross-Department Coordination
Partner closely with creative, media, and production teams
Ensure briefs are complete and aligned with strategy
Clarify priorities and sequencing
Keep projects moving without friction
Strategic Alignment
Understand overall brand strategy for assigned accounts
Provide input during campaign planning sessions
Support development of annual planning materials
Account Growth & Opportunity Identification
Identify opportunities for additional services or campaign extensions
Bring growth ideas to senior leadership
Support preparation of proposals or expanded scopes
C. Required Skills & Qualifications
Bachelor’s degree (BA/BS) from four-year college or university (preferably in marketing, advertising or related field)
3-6 years of experience in marketing, advertising, communications, or account management
Strong organizational and time management skills
High attention to detail
Comfortable leading client meetings
Ability to manage cross-functional teams
Ability to manage multiple concurrent projects
Proficient in Microsoft Office and/or Google Workspace
Experience with project management tools preferred
D. Ideal Characteristics
Structured and process-oriented
Assertive but collaborative
Solutions focused
Strong follow-through
Comfortable holding clients accountable
Enjoys supporting team efficiency
Business-minded
E. What This Role Is Not
Not a traffic coordinator
Not purely strategic leadership
Not responsible for revenue forecasting
Not responsible for creative direction
Not an administrative role
This role is designed to develop into:
This role is a development position for future supervisory leadership.
Brand Managers typically own 3-4 accounts and they may support specialized vertical efforts (ex. Government, Animal Health, Finance) as needed.
G. Performance Expectations (First 90 Days) By 30 Days:
Understand JNA workflow systems
Build and manage timelines on assigned accounts
Lead internal status meetings confidently
By 60 Days:
Lead client calls independently
Manage plans/scopes with minimal supervision
Proactively flag risks
By 90 Days:
Fully own assigned accounts
Drive internal accountability
Identify at least one growth opportunity within an account
Demonstrate strong cross-team leadership
Successful Brand Managers at JNA will:
Keeps accounts organized and predictable
Reduce leadership firefighting
Maintains clear communication across teams
Protect scope
Builds trust with clients
Anticipates problems before they occur
Why This Role Matters at JNA As JNA’s account complexity has increased, the need for strong mid-level client leadership has grown. Brand Managers ensure that execution infrastructure matches the sophistication of the agency’s strategic and creative work.
This role directly supports stability, scalability, and long-term growth.
To Apply: Send your resume and any additional materials to jliebnitz@jnaadv.com. Please include your email address and phone number in your correspondence.
#J-18808-Ljbffr
The Brand Manager bridges strategy and execution. They ensure that agency strategy is translated into clear plans, organized workflows, and measurable results.
This is not a purely administrative or coordination role. It is a client-facing leadership position focused on execution, accountability, and operational stability.
A. Primary Objectives
Own day-to-day client relationships
Translate strategy into structured execution
Protect scope, budget, and timelines
Lead internal workflow and coordination
Reduce operational pressure on senior leadership
Identify opportunities for account growth
B. Key Responsibilities
Serve as primary day-to-day contact for assigned accounts
Lead weekly (or as needed) client status meetings
Draft and deliver client recaps
Manage client expectations around timelines and deliverables
Clearly communicate feedback to internal teams
Anticipate client needs and prepare proactively
Project & Timeline Ownership
Build and own comprehensive project timelines
Lead internal kickoff meetings
Assign internal responsibilities in coordination with creative, media, and production
Monitor progress and ensure deadlines are met
Escalate risks early
Ensure deliverables align with approved scope
Scope & Budget Management
Track account budgets and project-level hours
Ensure work aligns with approved scopes
Flag overages or resource strain to VP, Client Service
Coordinate with finance on billing documentation
Cross-Department Coordination
Partner closely with creative, media, and production teams
Ensure briefs are complete and aligned with strategy
Clarify priorities and sequencing
Keep projects moving without friction
Strategic Alignment
Understand overall brand strategy for assigned accounts
Provide input during campaign planning sessions
Support development of annual planning materials
Account Growth & Opportunity Identification
Identify opportunities for additional services or campaign extensions
Bring growth ideas to senior leadership
Support preparation of proposals or expanded scopes
C. Required Skills & Qualifications
Bachelor’s degree (BA/BS) from four-year college or university (preferably in marketing, advertising or related field)
3-6 years of experience in marketing, advertising, communications, or account management
Strong organizational and time management skills
High attention to detail
Comfortable leading client meetings
Ability to manage cross-functional teams
Ability to manage multiple concurrent projects
Proficient in Microsoft Office and/or Google Workspace
Experience with project management tools preferred
D. Ideal Characteristics
Structured and process-oriented
Assertive but collaborative
Solutions focused
Strong follow-through
Comfortable holding clients accountable
Enjoys supporting team efficiency
Business-minded
E. What This Role Is Not
Not a traffic coordinator
Not purely strategic leadership
Not responsible for revenue forecasting
Not responsible for creative direction
Not an administrative role
This role is designed to develop into:
This role is a development position for future supervisory leadership.
Brand Managers typically own 3-4 accounts and they may support specialized vertical efforts (ex. Government, Animal Health, Finance) as needed.
G. Performance Expectations (First 90 Days) By 30 Days:
Understand JNA workflow systems
Build and manage timelines on assigned accounts
Lead internal status meetings confidently
By 60 Days:
Lead client calls independently
Manage plans/scopes with minimal supervision
Proactively flag risks
By 90 Days:
Fully own assigned accounts
Drive internal accountability
Identify at least one growth opportunity within an account
Demonstrate strong cross-team leadership
Successful Brand Managers at JNA will:
Keeps accounts organized and predictable
Reduce leadership firefighting
Maintains clear communication across teams
Protect scope
Builds trust with clients
Anticipates problems before they occur
Why This Role Matters at JNA As JNA’s account complexity has increased, the need for strong mid-level client leadership has grown. Brand Managers ensure that execution infrastructure matches the sophistication of the agency’s strategic and creative work.
This role directly supports stability, scalability, and long-term growth.
To Apply: Send your resume and any additional materials to jliebnitz@jnaadv.com. Please include your email address and phone number in your correspondence.
#J-18808-Ljbffr