Relationship Development Representative
Greater Rockford Auto Auction, Rockford, IL, United States
The Relationship Development Representative supports company growth by managing inbound and outbound leads, nurturing prospective clients, and ensuring timely, professional follow-up across all channels. This role bridges marketing, sales, and customer experience without carrying a traditional hard sales quota.
Key Responsibilities
Respond promptly to inbound inquiries (phone, email)
Qualify leads based on established criteria
Schedule appointments for sales or account teams
Maintain accurate lead status and notes in CRM
Conduct warm outbound outreach to prospects and past inquiries
Follow structured follow-up cadences (calls, emails)
Re-engage dormant or unconverted leads
Share relevant information and resources to move prospects forward
Log all interactions accurately in CRM
Track lead sources, outcomes, and conversion stagesAssist with reporting on lead volume, response time, and conversion metrics
Coordinate with sales, marketing, and operations teams
Provide feedback on lead quality and campaign performance
Support sales team preparation with prospect insights
Assist with customer handoffs after qualification
Deliver a professional, helpful, and non-pushy first impression
Answer basic questions and route complex inquiries appropriately
Ensure consistent messaging and brand tone
Identify opportunities to improve the prospect experience
Required
Strong written and verbal communication skills
Excellent organization and time management
Comfort using CRM systems and digital tools
Customer-focused, detail-oriented mindset
Ability to manage multiple conversations simultaneously
Preferred
Experience in business development, customer success, or inside sales
Familiarity with CRM platforms (Salesforce)
Experience in lead qualification or appointment setting
Data-driven approach to follow-up and tracking
Ideal Candidate Traits
Relationship-oriented
Professional, confident communicator
Proactive and self-motivated
Collaborative team player
Benefits Greater Rockford Auto Auction offers competitive benefits, including:
Insurance Eligible on 1st of the following month following 60 days of continuous employment, employees can choose health, dental, and vision plans through United Health Care networks, with PPO or High Deductible options and an HSA.
Retirement After six months, employees can contribute to a 401(k) with traditional or Roth options. GRAA matches 100% of contributions up to 3% and 50% for the next 2%.
Other Benefits
Holidays
Paid Time Off
Aflac Supplemental Insurance Plans
Group Life Insurance
Voluntary Life Insurance
Employee Assistance Program
Greater Rockford Auto Auction, Inc. ("GRAA") is an equal opportunity employer. GRAA does not discriminate on the basis of race, color, religion, sex, marital status, national origin or ancestry, citizenship status, age, physical or mental disability unrelated to ability, sexual orientation, military status, order of protection status, unfavorable discharge from military service, or any other characteristic protected by applicable law.
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Key Responsibilities
Respond promptly to inbound inquiries (phone, email)
Qualify leads based on established criteria
Schedule appointments for sales or account teams
Maintain accurate lead status and notes in CRM
Conduct warm outbound outreach to prospects and past inquiries
Follow structured follow-up cadences (calls, emails)
Re-engage dormant or unconverted leads
Share relevant information and resources to move prospects forward
Log all interactions accurately in CRM
Track lead sources, outcomes, and conversion stagesAssist with reporting on lead volume, response time, and conversion metrics
Coordinate with sales, marketing, and operations teams
Provide feedback on lead quality and campaign performance
Support sales team preparation with prospect insights
Assist with customer handoffs after qualification
Deliver a professional, helpful, and non-pushy first impression
Answer basic questions and route complex inquiries appropriately
Ensure consistent messaging and brand tone
Identify opportunities to improve the prospect experience
Required
Strong written and verbal communication skills
Excellent organization and time management
Comfort using CRM systems and digital tools
Customer-focused, detail-oriented mindset
Ability to manage multiple conversations simultaneously
Preferred
Experience in business development, customer success, or inside sales
Familiarity with CRM platforms (Salesforce)
Experience in lead qualification or appointment setting
Data-driven approach to follow-up and tracking
Ideal Candidate Traits
Relationship-oriented
Professional, confident communicator
Proactive and self-motivated
Collaborative team player
Benefits Greater Rockford Auto Auction offers competitive benefits, including:
Insurance Eligible on 1st of the following month following 60 days of continuous employment, employees can choose health, dental, and vision plans through United Health Care networks, with PPO or High Deductible options and an HSA.
Retirement After six months, employees can contribute to a 401(k) with traditional or Roth options. GRAA matches 100% of contributions up to 3% and 50% for the next 2%.
Other Benefits
Holidays
Paid Time Off
Aflac Supplemental Insurance Plans
Group Life Insurance
Voluntary Life Insurance
Employee Assistance Program
Greater Rockford Auto Auction, Inc. ("GRAA") is an equal opportunity employer. GRAA does not discriminate on the basis of race, color, religion, sex, marital status, national origin or ancestry, citizenship status, age, physical or mental disability unrelated to ability, sexual orientation, military status, order of protection status, unfavorable discharge from military service, or any other characteristic protected by applicable law.
#J-18808-Ljbffr