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Market Strategy Head Semiconductor Packaging

Henkel, Irvine, CA, United States


At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.

This position is with our Adhesive Technologies business unit – where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings.

Dare to learn new skills, advance in your career and make an impact at Henkel.

What you´ll do

Set and Execute Global Strategy: Define and implement global market strategies for semiconductor packaging, providing strategic guardrails to guide sustainable business growth worldwide

Market Intelligence & Opportunity Mapping: Stay at the forefront of industry developments, analyzing trends, technology shifts, and evolving material requirements. Translate market observations into actionable insights and recommendations

Market Analysis: Map market opportunities by analyzing customer needs, component and application dynamics. Identify untapped growth areas and adjacent markets through in-depth research

Strategic Initiatives: Develop and present strategic recommendations, including M&A proposals, to enter new markets and strengthen competitive positioning

Competitive Intelligence: Continuously monitor competitors and market players, developing counterstrategies to maintain and grow market share

Innovation Management: Oversee and prioritize the innovation pipeline, define and champion top projects, and ensure effective resource allocation. Assess business value and strategic fit, acting as a gatekeeper for project advancement.

Portfolio Development: Drive the evolution of the segment product portfolio through innovation, managing the entire life cycle in close collaboration with Product Portfolio Management

Cross-Functional Leadership: Collaborate closely with Sales, Key Account Management, R&D, and other functional teams to ensure effective strategy implementation and alignment across the organization

Portfolio Positioning: Define new product pricing strategies based on market value propositions and alignment with the overall company portfolio

Team Leadership: Build, lead, and mentor a high-performing team of Market Strategy Managers, fostering a culture of innovation, collaboration, and strategic excellence

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