Field Marketing Specialist (US)
VisibleThread, Mc Lean, VA, United States
Field Marketing Specialist
We are looking for a high-impact Field Marketing Specialist to be the face and force behind our US presence. You will own the end-to-end execution of our physical events, trade shows, and digital partnerships. This is not just a "behind the scenes" roleyou will collaborate closely with Sales and Customer Success (CS) to turn every event into a growth engine for VisibleThread. You are part project manager, part brand ambassador, and part strategist. Typical day-to-day responsibilities: Event Ownership: Lead the strategy and execution for all US physical events, including major trade shows, executive forums, and intimate customer roadshows. You'll handle everything from booth selection to on-site setup. Digital Partnerships: Manage and own our online US sponsorships. You will identify key partners and ensure our digital presence is maximized across industry-specific forums and platforms. Webinar Hosting & Support: Act as a key stakeholder for our US webinar program. This includes coordinating speakers, managing the technical backend, and frequently hosting or moderating sessions. Sales & CS Collaboration: Work hand-in-hand with our Sales and CS teams to promote upcoming activities. You will own the "pre-event buzz" and the "post-event hustle," ensuring leads are nurtured and follow-ups are executed flawlessly. Financial Stewardship: Take full responsibility for the event budget, including vendor negotiations, processing invoices, and meticulous tracking of receipts and expenses. Vendor Management: Source and manage relationships with printers, booth builders, and venue coordinators to ensure everything arrives on time and on brand.
We are looking for a high-impact Field Marketing Specialist to be the face and force behind our US presence. You will own the end-to-end execution of our physical events, trade shows, and digital partnerships. This is not just a "behind the scenes" roleyou will collaborate closely with Sales and Customer Success (CS) to turn every event into a growth engine for VisibleThread. You are part project manager, part brand ambassador, and part strategist. Typical day-to-day responsibilities: Event Ownership: Lead the strategy and execution for all US physical events, including major trade shows, executive forums, and intimate customer roadshows. You'll handle everything from booth selection to on-site setup. Digital Partnerships: Manage and own our online US sponsorships. You will identify key partners and ensure our digital presence is maximized across industry-specific forums and platforms. Webinar Hosting & Support: Act as a key stakeholder for our US webinar program. This includes coordinating speakers, managing the technical backend, and frequently hosting or moderating sessions. Sales & CS Collaboration: Work hand-in-hand with our Sales and CS teams to promote upcoming activities. You will own the "pre-event buzz" and the "post-event hustle," ensuring leads are nurtured and follow-ups are executed flawlessly. Financial Stewardship: Take full responsibility for the event budget, including vendor negotiations, processing invoices, and meticulous tracking of receipts and expenses. Vendor Management: Source and manage relationships with printers, booth builders, and venue coordinators to ensure everything arrives on time and on brand.