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Social Media Specialist

University Of Michigan, Ann Arbor, MI, United States


We

require

a cover letter for consideration. Please submit both your cover letter and resume as one file (because of system limitations).

This is a hybrid role requiring at least 2 days per week in office.

To be considered you must be eligible to work in the United States without requiring university sponsorship for continued employment.

You will be a part of our Marketing and Communications team in the Office of University Development (OUD). You will support and enhance the Leaders and Best brand in a collaborative manner with many different facets of the organization. Our goal is to improve the fundraising and engagement expectations of the University of Michigan. Additionally, you will help position U-M as a leader in online engagement for fundraising.

Reports to:

Assistant Director, Social Media Marketing

Supervise:

N/A

Responsibilities* Content Creation & Coordination and Community Management (70%)

You will be our primary daily contact for social media programs

Create and coordinate the monthly, weekly, and daily social media content calendar to guarantee an appropriate mix of content on Facebook, Instagram, and LinkedIn

Uncover content ideas by researching and monitoring gift announcements and all philanthropy related campus news from the schools, colleges, and campuses across our U‑M community

In collaboration with our Communications team on messaging and tone, you will write social media posts

Edit and copyedit all social content (video captions, post copy, creative assets, etc.)

Metrics, Measurement and Benchmarking (20%)

Use social media analytical tools for social listening and metrics reporting

You will track daily metrics and compile into a monthly metrics report‑out email to provide leadership, communications and social media teams with relevant insights to guide future decision‑making

Track quarterly metrics and report out to our digital team

Implement and track online and social media paid ad campaigns

Monitor competitor and peer institutions social media programs; provide insight and suggestions to relevant teams

Other (10%)

You will research, understand, measure, and experiment with new ways to use social media to achieve overall marketing goals

Perform other duties as assigned

**For the full job description with a detailed list of responsibilities and requirements, please

click here

.

Required Qualifications*

2-3 years professional social media experience with strong writing skills OR 2-3 years professional writing experience with personal or professional social media experience

Excellent written communication skills, including spelling and grammar; ability to write compelling content for a social media audience; experience learning a brand's voice

Experience developing and managing social media accounts and other interactive communications programs

Experience in the tactical use of social media platforms (Facebook, X, YouTube, Instagram, LinkedIn), and motivated to learn/monitor new trends in social media

Benefits at the University of Michigan In addition to a career filled with purpose and opportunity, The University of Michigan offers a comprehensive benefits package to help you stay well, protect yourself and your family and plan for a secure future. Benefits include:

Generous paid time off for vacations, holidays, sick time, season days, and paid parental leave

A retirement plan that provides two‑for‑one matching contributions with immediate vesting

Many choices for comprehensive health insurance

Dental and vision insurance

Life insurance

Long‑term disability coverage

Flexible spending accounts for healthcare and dependent care expenses

Modes of Work Positions that are eligible for hybrid or mobile/remote work mode are at the discretion of the hiring department. Work agreements are reviewed annually at a minimum and are subject to change at any time, and for any reason, throughout the course of employment. Learn more about the work modes .

Additional Information Exciting News: We Moved! Join our team at our brand-new location, Michigan House! You'll find us at 2301 Commonwealth Blvd, Ann Arbor, MI 48105.

Although the Posting End Date may indicate otherwise, this job may be filled and closed any time after a posting duration of seven calendar days.

U-M EEO Statement The University of Michigan is an equal employment opportunity employer.

Job Title Social Media Intermediate

Modes of Work Onsite Hybrid

Full/Part Time Full-Time

Regular/Temporary Regular

FLSA Status Exempt

Organizational Group Vp For Development

Department OUD Marketing

Posting Begin/End Date 3/27/2026 - 4/03/2026

$59,000.00 - $61,000.00

Communications & Marketing Development/Institutional Advancement

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