Marketing and Events Manager
Wichitalifeict, Wichita, KS, United States
SUMMARY
The Marketing & Events Manager leads CASA of Johnson & Wyandotte Counties’ marketing, communications, and event strategies to increase community awareness, engagement, and financial support for the organization’s mission. This position is responsible for planning and executing fundraising events, managing digital marketing and communications, and creating compelling content that highlights CASA’s impact and opportunities for involvement. Though this position reports directly to the Development Director the Marketing & Events Manager collaborates closely with the President and CEO, the Volunteer Department, and Program Team to ensure consistent messaging and branding across all materials.
ESSENTIAL DUTIES AND RESPONSIBILITIES Marketing & Communications
Assist the Development Director in creating and implementing an annual marketing and communications strategy to increase visibility, volunteer recruitment, and donor engagement.
Develop and maintain a quarterly and monthly content calendar to support organizational goals.
Create and manage content across communication channels including:
Social media platforms (Facebook, Instagram, Linked In, etc.)
Website updates and maintenance
Email campaigns and newsletters
Print and digital marketing materials
Monitor analytics and track engagement trends across social media, email, and website platforms.
Create compelling stories highlighting CASA’s impact including volunteer experiences, youth success stories, and program outcomes.
Design or coordinate the development of marketing collateral while maintaining CASA’s brand standards and consistent messaging across all materials, including:
Annual report
Agency brochures
Event materials
Campaign materials
Develop marketing materials for fundraising appeals, volunteer recruitment campaigns, and community outreach initiatives that increase engagement and revenue.
Manage email communication platforms and targeted outreach campaigns.
Event Planning & Fundraising Events
Lead the planning and coordination of CASA’s signature fundraising events in partnership with the Development Director, including:
Promise of Hope (Spring) AND Hops & Barley (Fall)
Recruit and coordinate event committees and facilitate planning meetings.
Secure venues and manage all event logistics including vendors, catering, rentals, and technology.
Collaborate with the Development Director to secure event sponsors, underwriters, and partners.
Identify and secure auction items and other donations to support fundraising revenue goals.
Coordinate event marketing including invitations, promotional campaigns, and event programs.
Track event information within the organization’s CRM and event platforms including budgets, sponsor ships, ticket sales, and attendance.
Community & Organizational Events
Work with internal teams to support CASA’s internal and relationship‑building events, including:
Board Retreat, Volunteer appreciation or engagement events
Youth and family‑centered events
Responsibilities include
Venue coordination and vendor management
Event logistics and timelines
Volunteer coordination with the Volunteer Manager
Event collateral and promotional materials
Partnerships & Third‑Party Events
Identify and coordinate third‑party fundraising and community partnership opportunities.
Work with community partners to support external fundraising events that benefit CASA.
Represent CASA at community events and networking opportunities when appropriate.
Reporting & Collaboration
Provide updates and reports during Development and Marketing team meetings.
Support reporting for the Development and Marketing Committee and CASA Board as needed.
Participate in staff meetings and provide updates related to marketing and development activities.
Requirements CORE COMPETENCIES
Strong organizational and project management skills.
Excellent written and verbal communication skills.
Creativity in storytelling, marketing, and event development.
Donor and Volunteer engagement marketing.
Ability to manage multiple projects and deadlines simultaneously.
Strong interpersonal skills and ability to work with volunteers, donors, vendors, and community partners.
Proficiency in Microsoft Office Suite, CRM…
#J-18808-Ljbffr
ESSENTIAL DUTIES AND RESPONSIBILITIES Marketing & Communications
Assist the Development Director in creating and implementing an annual marketing and communications strategy to increase visibility, volunteer recruitment, and donor engagement.
Develop and maintain a quarterly and monthly content calendar to support organizational goals.
Create and manage content across communication channels including:
Social media platforms (Facebook, Instagram, Linked In, etc.)
Website updates and maintenance
Email campaigns and newsletters
Print and digital marketing materials
Monitor analytics and track engagement trends across social media, email, and website platforms.
Create compelling stories highlighting CASA’s impact including volunteer experiences, youth success stories, and program outcomes.
Design or coordinate the development of marketing collateral while maintaining CASA’s brand standards and consistent messaging across all materials, including:
Annual report
Agency brochures
Event materials
Campaign materials
Develop marketing materials for fundraising appeals, volunteer recruitment campaigns, and community outreach initiatives that increase engagement and revenue.
Manage email communication platforms and targeted outreach campaigns.
Event Planning & Fundraising Events
Lead the planning and coordination of CASA’s signature fundraising events in partnership with the Development Director, including:
Promise of Hope (Spring) AND Hops & Barley (Fall)
Recruit and coordinate event committees and facilitate planning meetings.
Secure venues and manage all event logistics including vendors, catering, rentals, and technology.
Collaborate with the Development Director to secure event sponsors, underwriters, and partners.
Identify and secure auction items and other donations to support fundraising revenue goals.
Coordinate event marketing including invitations, promotional campaigns, and event programs.
Track event information within the organization’s CRM and event platforms including budgets, sponsor ships, ticket sales, and attendance.
Community & Organizational Events
Work with internal teams to support CASA’s internal and relationship‑building events, including:
Board Retreat, Volunteer appreciation or engagement events
Youth and family‑centered events
Responsibilities include
Venue coordination and vendor management
Event logistics and timelines
Volunteer coordination with the Volunteer Manager
Event collateral and promotional materials
Partnerships & Third‑Party Events
Identify and coordinate third‑party fundraising and community partnership opportunities.
Work with community partners to support external fundraising events that benefit CASA.
Represent CASA at community events and networking opportunities when appropriate.
Reporting & Collaboration
Provide updates and reports during Development and Marketing team meetings.
Support reporting for the Development and Marketing Committee and CASA Board as needed.
Participate in staff meetings and provide updates related to marketing and development activities.
Requirements CORE COMPETENCIES
Strong organizational and project management skills.
Excellent written and verbal communication skills.
Creativity in storytelling, marketing, and event development.
Donor and Volunteer engagement marketing.
Ability to manage multiple projects and deadlines simultaneously.
Strong interpersonal skills and ability to work with volunteers, donors, vendors, and community partners.
Proficiency in Microsoft Office Suite, CRM…
#J-18808-Ljbffr