Freelancer - Senior Video Designer
Flo, Poland, NY, United States
500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating.
Flo is the world’s #1 health & fitness app on a mission to build a better future for female health. Backed by a $200M investment led by General Atlantic, we became the first product of our kind to reach a $1B valuation in 2024 – and we’re not slowing down.
With 7M paid subscribers and the highest-rated experience in the App Store’s health category, we’ve earned trust at scale over 10 years. Now, we’re building the next generation of digital health – AI‑powered, privacy‑first, clinically backed – to help our users know their body better.
The job
We’re looking for a Senior Motion / Video Designer to support Creative Producers by editing and optimising UGC video assets for TikTok and Snapchat. This role focuses on speed, volume, and performance‑driven execution across both organic and paid UA.
You will work with existing footage and transform it into high‑converting creatives, with a strong focus on capturing attention in the first 3 seconds.
Responsibilities
Direct‑Response Design:
Create high‑converting UGC video ads for TikTok and Snapchat, focusing on capturing attention within the first 3 seconds. Design transitions, typography, motion graphics where needed.
Iterative Execution:
Work closely with Creative Producers and UA to analyse performance and iterate quickly, scaling winning creatives and improving underperforming ones. Support high‑volume production with fast turnaround times.
Collaboration:
Partner with Creative Producers, marketing teams, and creators to deliver performance‑driven, brand‑aligned content.
Trend Awareness:
Stay up to date with platform trends and native formats to keep creatives relevant and competitive.
Adapt and localise video assets for different markets.
Maintain consistency with brand guidelines across all outputs.
Experiment with AI tools to improve workflows and output.
What success looks like
High‑performing video creatives that capture attention in the first seconds.
Consistent delivery of high‑quality assets at speed and scale.
Fast iteration cycles driven by performance insights.
Strong contribution to UA performance through creative execution.
Qualifications Basic Qualifications
5+ years of experience in motion design or video editing.
Strong portfolio demonstrating motion and solid design fundamentals (composition, typography, visual hierarchy).
Strong experience with short‑form UGC video (TikTok‑first mindset).
High proficiency in After Effects and Adobe Creative Suite.
Experience working with Figma.
Ability to produce high volumes of content without compromising quality.
Understanding of performance marketing basics (CTR, conversion, retention).
Ability to work in fast‑paced, iterative environments.
Experience using AI tools (e.g. Runway, Sora, Midjourney, ChatGPT).
Fluent English with strong communication skills.
Nice‑to‑have
Experience mentoring or supporting other motion designers.
Experience with localisation across markets.
Familiarity with video automation workflows (expressions, templates, MOGRTs).
Basic 3D or advanced motion skills.
How we work We’re a mission‑led, product‑driven team. We move fast, stay focused and take ownership – from brief to build to impact. Debate is encouraged. Decisions are shared. We care about craft, ship with purpose, and always raise the bar.
Working with us requires commitment, resilience, and the drive to keep going when things get tough. Because better health outcomes are worth it.
What you’ll get
Competitive salary and annual reviews.
Opportunity to participate in Flo’s performance incentive scheme.
Paid holiday, sick leave, and female health leave.
Enhanced parental leave and pay for maternity, paternity, same‑sex and adoptive parents.
Accelerated professional growth through world‑changing work and learning support.
In‑person collaboration and hybrid work model, with 3 days per week in the office.
5‑week fully paid sabbatical at 5‑year Flo‑versery.
Flo Premium for friends & family, plus health, pension and wellbeing perks.
Diversity, equity and inclusion Our strength is in our differences. At Flo, hiring is based on merit, skill and what you bring to the role – nothing else. We’re proud to be an equal opportunity employer, and we welcome applicants from all backgrounds, communities and identities.
#J-18808-Ljbffr
Flo is the world’s #1 health & fitness app on a mission to build a better future for female health. Backed by a $200M investment led by General Atlantic, we became the first product of our kind to reach a $1B valuation in 2024 – and we’re not slowing down.
With 7M paid subscribers and the highest-rated experience in the App Store’s health category, we’ve earned trust at scale over 10 years. Now, we’re building the next generation of digital health – AI‑powered, privacy‑first, clinically backed – to help our users know their body better.
The job
We’re looking for a Senior Motion / Video Designer to support Creative Producers by editing and optimising UGC video assets for TikTok and Snapchat. This role focuses on speed, volume, and performance‑driven execution across both organic and paid UA.
You will work with existing footage and transform it into high‑converting creatives, with a strong focus on capturing attention in the first 3 seconds.
Responsibilities
Direct‑Response Design:
Create high‑converting UGC video ads for TikTok and Snapchat, focusing on capturing attention within the first 3 seconds. Design transitions, typography, motion graphics where needed.
Iterative Execution:
Work closely with Creative Producers and UA to analyse performance and iterate quickly, scaling winning creatives and improving underperforming ones. Support high‑volume production with fast turnaround times.
Collaboration:
Partner with Creative Producers, marketing teams, and creators to deliver performance‑driven, brand‑aligned content.
Trend Awareness:
Stay up to date with platform trends and native formats to keep creatives relevant and competitive.
Adapt and localise video assets for different markets.
Maintain consistency with brand guidelines across all outputs.
Experiment with AI tools to improve workflows and output.
What success looks like
High‑performing video creatives that capture attention in the first seconds.
Consistent delivery of high‑quality assets at speed and scale.
Fast iteration cycles driven by performance insights.
Strong contribution to UA performance through creative execution.
Qualifications Basic Qualifications
5+ years of experience in motion design or video editing.
Strong portfolio demonstrating motion and solid design fundamentals (composition, typography, visual hierarchy).
Strong experience with short‑form UGC video (TikTok‑first mindset).
High proficiency in After Effects and Adobe Creative Suite.
Experience working with Figma.
Ability to produce high volumes of content without compromising quality.
Understanding of performance marketing basics (CTR, conversion, retention).
Ability to work in fast‑paced, iterative environments.
Experience using AI tools (e.g. Runway, Sora, Midjourney, ChatGPT).
Fluent English with strong communication skills.
Nice‑to‑have
Experience mentoring or supporting other motion designers.
Experience with localisation across markets.
Familiarity with video automation workflows (expressions, templates, MOGRTs).
Basic 3D or advanced motion skills.
How we work We’re a mission‑led, product‑driven team. We move fast, stay focused and take ownership – from brief to build to impact. Debate is encouraged. Decisions are shared. We care about craft, ship with purpose, and always raise the bar.
Working with us requires commitment, resilience, and the drive to keep going when things get tough. Because better health outcomes are worth it.
What you’ll get
Competitive salary and annual reviews.
Opportunity to participate in Flo’s performance incentive scheme.
Paid holiday, sick leave, and female health leave.
Enhanced parental leave and pay for maternity, paternity, same‑sex and adoptive parents.
Accelerated professional growth through world‑changing work and learning support.
In‑person collaboration and hybrid work model, with 3 days per week in the office.
5‑week fully paid sabbatical at 5‑year Flo‑versery.
Flo Premium for friends & family, plus health, pension and wellbeing perks.
Diversity, equity and inclusion Our strength is in our differences. At Flo, hiring is based on merit, skill and what you bring to the role – nothing else. We’re proud to be an equal opportunity employer, and we welcome applicants from all backgrounds, communities and identities.
#J-18808-Ljbffr