Customer Relations Representative - State Farm Agent Team Member
Tez Adams - State Farm Agent, Tempe, AZ, United States
Job Title:
Public Relations Manager
Department:
Public Relations
Reports To:
Public Relations Director
Summary Under the direction of the Public Relations Director, the Public Relations Manager for Talking Stick Resort is responsible for shaping, protecting, and promoting the public image of one of Arizona’s premier Tribal‑owned destination resorts while honoring the culture, history, and sovereignty of the Salt River Pima–Maricopa Indian Community. This role leads strategic communication efforts that support resort operations, entertainment, gaming, hospitality, and community initiatives, and serves as a key liaison between Talking Stick Resort, SRPMIC leadership, media, and the public.
Supervisory Responsibilities This job has no supervisor responsibilities.
Leadership Job Expectations: Fostering ECM Development through the Pathways to Success Program The Gaming Enterprises are committed to the employment and advancement of Enrolled Community Members (ECMs) of the SRP‑MIC. The Pathways to Success Program is a comprehensive program designed to provide ECMs with quality casino work experience, educational opportunities and to prepare them to become the Gaming Enterprises’ future leaders. Pathways to Success is designed to foster the participant’s preparedness for success on the job.
A Manager level leader is expected to actively support ECMs in their professional and academic goals through:
Program Awareness and Communication: Maintain up‑to‑date knowledge of the Pathways to Success programs. Ensure all ECMs are informed about relevant opportunities.
Mentorship and Coaching: Actively mentor ECMs, offering guidance on career pathways and facilitating connections to additional coaching resources as needed.
Resource Allocation: Allocate time and budget to support ECMs’ participation in developmental activities, such as courses, certifications, or conferences.
Development Planning: Collaborate with ECMs to create and regularly review individual development plans, setting measurable goals and tracking progress.
Barrier Removal: Identify and address obstacles that may hinder ECMs’ career growth, advocating for their needs within the organization.
Public Relations & Media Relations
Develop and execute strategic public relations plans that enhance awareness and reputation of Talking Stick Resort and SRPMIC.
Serve as the primary media spokesperson and point of contact for local, regional, and national media.
Write, edit, and distribute press releases, media advisories, fact sheets, and official statements.
Coordinate media interviews, press conferences, site visits, and media coverage for major announcements, events, and entertainment acts.
Monitor media coverage and public sentiment; proactively address opportunities and challenges.
Tribal Representation & Community Relations
Ensure all public-facing communications accurately reflect the culture, values, and history of the Salt River Pima–Maricopa Indian Community.
Support SRPMIC initiatives by promoting cultural events, community programs, charitable partnerships, and economic development efforts.
Collaborate with Tribal departments and leadership to align messaging between the Community and Talking Stick Resort.
Represent Talking Stick Resort at community events, tourism functions, civic engagements, and industry conferences.
Brand, Entertainment & Resort Communications
Maintain consistent brand voice and messaging aligned with Talking Stick Resort’s luxury, entertainment, and hospitality positioning.
Support PR efforts related to gaming, hotel, dining, spa, golf, nightlife, and large-scale entertainment and special events.
Work closely with Marketing, Digital, Advertising, and Entertainment teams to integrate PR into promotional campaigns.
Assist in developing executive communications, talking points, speeches, and internal announcements as needed.
Crisis Communications & Issues Management
Develop and maintain crisis communication plans specific to a Tribal casino resort environment.
Respond promptly and professionally to sensitive or high‑visibility issues, coordinating with Executive Leadership, SRPMIC officials, Legal, and Security.
Protect the reputation of both Talking Stick Resort and the Salt River Pima–Maricopa Indian Community at all times.
Reporting & Strategic Planning
Track and report PR performance metrics including media impressions, reach, and sentiment.
Prepare briefings and reports for Executive Leadership and SRPMIC as requested.
Stay current on gaming industry trends, tourism, hospitality PR best practices, and Tribal enterprise issues.
Education and/or Experience
Bachelor’s degree required in Public Relations, Communications, Journalism, Marketing, or related field.
Minimum of 5 years of public relations experience required, preferably in gaming, hospitality, entertainment, tourism, or Tribal enterprises.
Proven experience required working directly with media and managing high‑profile publicity.
Exceptional writing, editing, and verbal communication skills.
Demonstrated understanding of Tribal sovereignty and respect for Native American culture and governance.
Ability to manage confidential information with discretion and professionalism.
Flexibility to work evenings, weekends, holidays, and special events as required.
Experience working with or for a Tribal government or Tribal‑owned enterprise preferred.
Crisis communication experience in a casino, resort, or regulated environment preferred.
Knowledge of the Indian Gaming Regulatory Act (IGRA) and gaming industry operations preferred.
Experience supporting executive leadership or elected Tribal officials preferred.
Computer Skills
Proficient in Microsoft Office and Social Media platforms.
Familiarity with project management software and video/photo editing is a plus.
Other Qualifications
Strategic thinker with strong attention to detail.
Professional, diplomatic, and culturally aware.
Strong relationship‑building and media negotiation skills.
Ability to manage multiple priorities in a fast‑paced, high‑visibility environment.
Confident representative of both Talking Stick Resort and SRPMIC.
Language Skills Must be able to read, write, speak and understand English.
Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to stand for prolonged periods, bend, lean and walk; use hands and fingers to handle or feel; reach with hands and arms and talk or hear. The employee must regularly lift and/or move up to 30 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.
Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. While performing the duties of this job, the employee is regularly exposed to wet and/or humid conditions. The noise level in the work environment is usually moderate.
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Public Relations Manager
Department:
Public Relations
Reports To:
Public Relations Director
Summary Under the direction of the Public Relations Director, the Public Relations Manager for Talking Stick Resort is responsible for shaping, protecting, and promoting the public image of one of Arizona’s premier Tribal‑owned destination resorts while honoring the culture, history, and sovereignty of the Salt River Pima–Maricopa Indian Community. This role leads strategic communication efforts that support resort operations, entertainment, gaming, hospitality, and community initiatives, and serves as a key liaison between Talking Stick Resort, SRPMIC leadership, media, and the public.
Supervisory Responsibilities This job has no supervisor responsibilities.
Leadership Job Expectations: Fostering ECM Development through the Pathways to Success Program The Gaming Enterprises are committed to the employment and advancement of Enrolled Community Members (ECMs) of the SRP‑MIC. The Pathways to Success Program is a comprehensive program designed to provide ECMs with quality casino work experience, educational opportunities and to prepare them to become the Gaming Enterprises’ future leaders. Pathways to Success is designed to foster the participant’s preparedness for success on the job.
A Manager level leader is expected to actively support ECMs in their professional and academic goals through:
Program Awareness and Communication: Maintain up‑to‑date knowledge of the Pathways to Success programs. Ensure all ECMs are informed about relevant opportunities.
Mentorship and Coaching: Actively mentor ECMs, offering guidance on career pathways and facilitating connections to additional coaching resources as needed.
Resource Allocation: Allocate time and budget to support ECMs’ participation in developmental activities, such as courses, certifications, or conferences.
Development Planning: Collaborate with ECMs to create and regularly review individual development plans, setting measurable goals and tracking progress.
Barrier Removal: Identify and address obstacles that may hinder ECMs’ career growth, advocating for their needs within the organization.
Public Relations & Media Relations
Develop and execute strategic public relations plans that enhance awareness and reputation of Talking Stick Resort and SRPMIC.
Serve as the primary media spokesperson and point of contact for local, regional, and national media.
Write, edit, and distribute press releases, media advisories, fact sheets, and official statements.
Coordinate media interviews, press conferences, site visits, and media coverage for major announcements, events, and entertainment acts.
Monitor media coverage and public sentiment; proactively address opportunities and challenges.
Tribal Representation & Community Relations
Ensure all public-facing communications accurately reflect the culture, values, and history of the Salt River Pima–Maricopa Indian Community.
Support SRPMIC initiatives by promoting cultural events, community programs, charitable partnerships, and economic development efforts.
Collaborate with Tribal departments and leadership to align messaging between the Community and Talking Stick Resort.
Represent Talking Stick Resort at community events, tourism functions, civic engagements, and industry conferences.
Brand, Entertainment & Resort Communications
Maintain consistent brand voice and messaging aligned with Talking Stick Resort’s luxury, entertainment, and hospitality positioning.
Support PR efforts related to gaming, hotel, dining, spa, golf, nightlife, and large-scale entertainment and special events.
Work closely with Marketing, Digital, Advertising, and Entertainment teams to integrate PR into promotional campaigns.
Assist in developing executive communications, talking points, speeches, and internal announcements as needed.
Crisis Communications & Issues Management
Develop and maintain crisis communication plans specific to a Tribal casino resort environment.
Respond promptly and professionally to sensitive or high‑visibility issues, coordinating with Executive Leadership, SRPMIC officials, Legal, and Security.
Protect the reputation of both Talking Stick Resort and the Salt River Pima–Maricopa Indian Community at all times.
Reporting & Strategic Planning
Track and report PR performance metrics including media impressions, reach, and sentiment.
Prepare briefings and reports for Executive Leadership and SRPMIC as requested.
Stay current on gaming industry trends, tourism, hospitality PR best practices, and Tribal enterprise issues.
Education and/or Experience
Bachelor’s degree required in Public Relations, Communications, Journalism, Marketing, or related field.
Minimum of 5 years of public relations experience required, preferably in gaming, hospitality, entertainment, tourism, or Tribal enterprises.
Proven experience required working directly with media and managing high‑profile publicity.
Exceptional writing, editing, and verbal communication skills.
Demonstrated understanding of Tribal sovereignty and respect for Native American culture and governance.
Ability to manage confidential information with discretion and professionalism.
Flexibility to work evenings, weekends, holidays, and special events as required.
Experience working with or for a Tribal government or Tribal‑owned enterprise preferred.
Crisis communication experience in a casino, resort, or regulated environment preferred.
Knowledge of the Indian Gaming Regulatory Act (IGRA) and gaming industry operations preferred.
Experience supporting executive leadership or elected Tribal officials preferred.
Computer Skills
Proficient in Microsoft Office and Social Media platforms.
Familiarity with project management software and video/photo editing is a plus.
Other Qualifications
Strategic thinker with strong attention to detail.
Professional, diplomatic, and culturally aware.
Strong relationship‑building and media negotiation skills.
Ability to manage multiple priorities in a fast‑paced, high‑visibility environment.
Confident representative of both Talking Stick Resort and SRPMIC.
Language Skills Must be able to read, write, speak and understand English.
Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to stand for prolonged periods, bend, lean and walk; use hands and fingers to handle or feel; reach with hands and arms and talk or hear. The employee must regularly lift and/or move up to 30 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.
Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. While performing the duties of this job, the employee is regularly exposed to wet and/or humid conditions. The noise level in the work environment is usually moderate.
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