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Marketing & Social Media Coordinator

Mr. Rooter Plumbing of Virginia Beach, Virginia Beach, VA, United States


Benefits

Company parties

Competitive salary

Flexible schedule

Opportunity for advancement

Training & development

PART-TIME MARKETING AND SOCIAL MEDIA COORDINATOR Mr. Rooter of Virginia Beach | Hampton Roads, VA | Part-Time

About Us Mr. Rooter of Virginia Beach is Hampton Roads' premier plumbing company, proudly serving residential and commercial customers across Virginia Beach, Norfolk, Chesapeake, and the surrounding communities. We are a fast-growing, locally operated franchise with a strong reputation for quality, reliability, and customer care. As we continue to grow, we're looking for a detail-oriented and creative part-time Marketing position to help us maintain and elevate our brand presence across all platforms.

Position Overview This part-time role is ideal for someone who is passionate about digital marketing, organized by nature, and comfortable working independently. You will support the day-to-day marketing operations of the business — from creating and scheduling social media content to pulling campaign reports and helping manage our online reputation. This position reports directly to ownership and leadership.

Hours:

16–25 hours per week (flexible, hybrid)

Compensation:

Competitive hourly rate based on experience

Key Responsibilities Content Creation

Write, design, and schedule engaging content for Facebook, Instagram, Google Business, Youtube and other platforms

Create graphics, promotional posts, seasonal campaigns, and hiring announcements using Canva or similar tools

Develop and maintain a monthly content calendar aligned with business goals and promotions

Create and schedule email and SMS campaigns

Social Media Management

Manage and monitor all social media accounts for post engagement

Respond to comments, messages, and engagement in a timely and professional manner

Grow followers and engagement through consistent, on-brand posting and community interaction

Track platform performance and adjust content strategy accordingly

Report Analysis

Pull and organize monthly marketing performance reports from ServiceTitan and advertising platforms (Google Ads, LSA, Bing, Meta)

Summarize key metrics including cost per lead, conversion rates, close rates, and revenue by channel

Present findings in a clean, easy-to-read format for leadership review

Identify trends, wins, and areas of concern month over month

Reputation Management

Monitor and respond to Google, Yelp, and Facebook reviews promptly and professionally

Flag negative reviews for leadership and assist in crafting responses

Develop strategies to encourage satisfied customers to leave positive reviews

Track overall review score and volume month over month

Marketing Administration

Maintain organized marketing files, assets, and campaign records

Assist with email marketing campaigns through ServiceTitan or similar platforms

Coordinate with external vendors, ad agencies, and media partners as needed

Support leadership with ad hoc marketing tasks, research, and special projects

What We're Looking For

1–3 years of experience in marketing, social media management, or a related field

Proficiency in Canva, or another content creation tool

Strong written communication skills — you know how to write for a local audience

Highly organized with the ability to manage multiple tasks and deadlines independently

A self-starter who takes initiative and doesn't need to be micromanaged

Understanding of digital advertising platforms (Google Ads, LSA, Meta Ads) is a plus

Why Work With Us

Flexible part-time schedule — great for a student, parent, or working professional

Work with a well-established, respected local brand in Hampton Roads

Direct impact — your work is seen, valued, and makes a real difference

Opportunity to grow into a full-time role as the company expands

Supportive, team-first culture with leadership that invests in its people

Mr. Rooter of Virginia Beach is an equal opportunity employer.

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