Communications & Marketing Supervisor
Jersey City Free Public Library, Jersey City, NJ, United States
JOB TITLE:
Communications & Marketing Supervisor
DEPARTMENT:
Communications & Marketing
LOCATION:
Priscilla Gardner Main Library
REPORTS TO:
Public Information Officer
CIVIL SERVICE JOB TITLE:
Sr. Public Information Assistant
SALARY RANGE:
$65,000 – $72,500 / year
FULL-TIME/PART-TIME:
Full-Time
WORKWEEK:
9:00 a.m. to 5:00 p.m. (35 hours/week). May need to work flexible hours as needed to support events and programs that may occur outside normal business hours.
APPLICATION DEADLINE:
April 22, 2026
BENEFIT SUMMARY:
This summary outlines the general benefits available to library employees, designed to support their health, financial security, and work-life balance. Benefits available to Full-Time Employees: Medical coverage 60 days from the first day of employment, Prescription coverage is the first of the month following 60 days of employment at no cost to the employee and additional cost per each dependent added. Dental coverage is provided at no cost 60 days after the first day of employment. Vision coverage is provided at no cost and reimbursed at $250.00 per year. Additional Full-Time benefits include Life & AD&D insurance, 403(b), participation in a pension plan (dependent on age at the time of hire date). A more detailed summary can be found on our Employment Opportunities page located at www.jclibrary.org.
JCFPL is the largest municipal library in the State of New Jersey, with ten locations and a collection comprising over 2.5 million print and digital items. Our staff of nearly 120 dedicated individuals serves the residents, students, and workers of Jersey City, the largest city in Hudson County, N.J., and the second-largest city in New Jersey.
The staff of JCFPL reflects the cultural and linguistic diversity of Jersey City, which is consistently ranked as the most diverse community in the United States. Collectively, our staff speak over 15 languages, including English, Spanish, Arabic, Hindi, Tagalog, Gujarati, Marathi, Portuguese, and others.
JCFPL is committed to building on our strong foundation and expanding our ability to meet the needs of Jersey City’s growing and increasingly diverse community.
About the Position The JCFPL is seeking a bright, dynamic, outgoing, and collaborative individual to coordinate the execution of the functions of, and support, supervise, and lead a Communications & Marketing team of five staff members.
With guidance from the Public Information Officer, the Communications & Marketing Supervisor supports the implementation of departmental objectives and is responsible for coordinating their own efforts, as well as the efforts of department staff, in carrying them out.
The ideal candidate will have a facility with and enthusiasm for a wide and ever-growing range of communications and marketing principles, methods, and tools; a willingness to learn and grow as the leader of a team with responsibilities as an individual contributor; an energetic approach to serving as a knowledgeable internal resource; courtesy, flexibility and a sense of humor. This role focuses on the execution, coordination, and supervision of communications and marketing initiatives and does not serve as the Library’s primary media spokesperson or records custodian.
* Please note, this vacancy announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required for the employee for this job. The essential functions or duties listed below are intended only as an illustration of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if work is similar, related, or a logical assignment to the position.
Responsibilities
Support the implementation of Communications & Marketing Department objectives, and the processes, procedures, and methods by which they are carried out, in alignment with available resources and priorities.
Ensure that the priorities of Communications & Marketing align with and support Library priorities; encourage the identification and support of emerging priorities.
Set clearly defined, measurable goals for progress within Communications & Marketing that align with and support the Library’s organizational priorities and identified areas of impact.
Oversee and delegate the timely measurement of progress toward identified goals.
Oversee and delegate the execution of the functions of Communications & Marketing, including distribution of public-facing information via Library-owned and third‑party platforms (websites, social media, broadcast/streaming media, print materials, paid advertising, earned media/press, etc.), creation, review, and evaluation of copy, graphic designs, and audiovisual assets for policy and content, styling of informational and promotional materials, assessment of the value and effectiveness of written, graphic, and audiovisual material in achieving the Library’s information and program objectives, supporting media‑related initiatives, content and web platform compliance.
Coordinate and direction of public‑facing events to familiarize external stakeholders with Library activities.
Collect, evaluate, and publish statistics and data to support Library communication and marketing objectives.
Develop and implement public surveys to identify community need and/or consumer interests, attitudes, and habits.
Disseminate up‑to‑date information about the Library’s resources, staff, and operations to patrons and other relevant audiences, ensuring public‑facing content follows established Library policies and approved guidance while maintaining confidentiality of protected or sensitive information.
Oversee the supervision and monitoring of the output and work‑related activities of employees in the Communications & Marketing Department, in fulfillment of their assigned duties.
Review and approve employee timesheets, oversee scheduling and attendance, support performance management processes, and carry out related managerial and administrative duties as required.
Identify and build new and/or improved processes to sustain achievements and support future progress toward identified goals in the context of Communications & Marketing.
Assist in planning and monitoring assigned departmental and/or project budgets.
Provide training to the staff of Communications & Marketing in principles, practices, and methods to support the execution of their assigned duties.
Provide training to Library leaders and staff in principles, practices, and methods to support their contributions to the execution of the functions of Communications & Marketing.
Within delegated authority or as directed, establish and maintain collaborative working relationships to maximize the effectiveness of Library partnerships with current and prospective stakeholders.
Contribute to and model standards and practices for the delivery of high‑quality customer service, both internally and externally.
Core Competencies
Knowledge of and ability to apply the principles, practices, and methods of communications and marketing.
Knowledge of and ability to apply the principles, practices, and methods of relative prioritization of potential courses of action and resource allocation.
Ability to identify and align competing, divergent, and/or emerging priorities.
Knowledge of and ability to apply the principles, practices, and methods of outcome‑oriented goal‑setting.
Knowledge of and ability to apply the principles, practices, and methods of collecting, evaluating, and reporting on data with respect to identified goals.
Broad knowledge of and ability to execute the functions of Communications & Marketing, including strategic communication across a wide range of Library‑owned and third‑party platforms, drafting and editing copy, graphic elements and design, coordinating informational programs, content and web platform compliance, collection and publication of statistics and data, and compliance with applicable Library policies.
Broad knowledge of and ability to apply the principles, practices, and methods of setting clear expectations and delegating responsibility.
Broad knowledge of and ability to apply the principles, practices, and methods of sound project management.
Broad range of knowledge and skills to perform a variety of responsibilities inherent in managing services and/or staff, including timely and quality decisions, process management, conflict management, motivating and developing staff, and policy development and implementation.
Ability and desire to make complex decisions independently in accordance with identified goals and Library policies and procedures.
Knowledge of legal and/or ethical requirements with respect to confidentiality of information, and of the Library's confidentiality policies and procedures.
Ability and desire to exercise sound judgment and discretion regarding the Library, its employees, patrons, and partners, including sound financial judgment related to the prudent stewarding of the Library's resources.
Confident communication skills, in contexts ranging from informal one‑on‑one conversations to public presentations with a large audience.
Highly developed sense of curiosity about assigned duties and competencies, the Library’s functional areas, and the wider community of public libraries.
Ability and desire to foster strong professional relationships among Library leaders and staff.
Highly developed ability to roll with challenges and identify opportunities in changing circumstances.
Positive, constructive, collegial demeanor.
Confidence in a wide range of Microsoft Office and other software applications, including Adobe Suite, Canva, Wordpress, various social media platforms, etc.
Ability to work flexible hours as needed to support events and programs that may occur outside normal business hours.
Knowledge of and ability to apply high‑quality customer service standards.
Knowledge of and ability to apply the basic values and ethics of library service.
Knowledge of and ability to perform the functions of email, calendar applications, and task management.
Knowledge of and ability to use computer hardware, peripherals, software, and operating system functions.
Knowledge of and ability to apply the principles, practices, and methods of information literacy and common security protocols related to internet use.
Required Experience
A minimum of two (2) years' experience in a communications field such as media, public relations, or marketing.
Preferred Experience / Education
Bachelor's degree in marketing or communications is strongly encouraged to apply.
Minimum of one (1) year in a supervisory or project management role.
Knowledge of Jersey City’s population, geography, and/or local government.
Experience and familiarity with urban public libraries.
Facility in a non‑English language spoken in Jersey City (such as Spanish, Hindi, Arabic, Tagalog, etc.).
Notes For all employees, regardless of full‑time or part‑time status, JCFPL is considered the primary employer. Work hours are assigned according to the Library’s operational needs. Work hours are not scheduled to accommodate employees’ other employment, academic, or other outside obligations, except in circumstances agreed upon in writing by the employee and the employee’s supervisor.
This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required for the employee for this job. The omission of specific statements of duties does not exclude them from the position if work is similar, related, or a logical assignment to the position.
New Jersey Civil Service This vacancy is associated with a New Jersey Civil Service job title. The New Jersey Civil Service Commission requires all incumbents to possess and be prepared to verify the minimum experience and skills required for the associated Civil Service job title.
Residency Requirements This position is subject to residency requirements as set forth in the New Jersey First Act and not available for work visa sponsorship.
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Communications & Marketing Supervisor
DEPARTMENT:
Communications & Marketing
LOCATION:
Priscilla Gardner Main Library
REPORTS TO:
Public Information Officer
CIVIL SERVICE JOB TITLE:
Sr. Public Information Assistant
SALARY RANGE:
$65,000 – $72,500 / year
FULL-TIME/PART-TIME:
Full-Time
WORKWEEK:
9:00 a.m. to 5:00 p.m. (35 hours/week). May need to work flexible hours as needed to support events and programs that may occur outside normal business hours.
APPLICATION DEADLINE:
April 22, 2026
BENEFIT SUMMARY:
This summary outlines the general benefits available to library employees, designed to support their health, financial security, and work-life balance. Benefits available to Full-Time Employees: Medical coverage 60 days from the first day of employment, Prescription coverage is the first of the month following 60 days of employment at no cost to the employee and additional cost per each dependent added. Dental coverage is provided at no cost 60 days after the first day of employment. Vision coverage is provided at no cost and reimbursed at $250.00 per year. Additional Full-Time benefits include Life & AD&D insurance, 403(b), participation in a pension plan (dependent on age at the time of hire date). A more detailed summary can be found on our Employment Opportunities page located at www.jclibrary.org.
JCFPL is the largest municipal library in the State of New Jersey, with ten locations and a collection comprising over 2.5 million print and digital items. Our staff of nearly 120 dedicated individuals serves the residents, students, and workers of Jersey City, the largest city in Hudson County, N.J., and the second-largest city in New Jersey.
The staff of JCFPL reflects the cultural and linguistic diversity of Jersey City, which is consistently ranked as the most diverse community in the United States. Collectively, our staff speak over 15 languages, including English, Spanish, Arabic, Hindi, Tagalog, Gujarati, Marathi, Portuguese, and others.
JCFPL is committed to building on our strong foundation and expanding our ability to meet the needs of Jersey City’s growing and increasingly diverse community.
About the Position The JCFPL is seeking a bright, dynamic, outgoing, and collaborative individual to coordinate the execution of the functions of, and support, supervise, and lead a Communications & Marketing team of five staff members.
With guidance from the Public Information Officer, the Communications & Marketing Supervisor supports the implementation of departmental objectives and is responsible for coordinating their own efforts, as well as the efforts of department staff, in carrying them out.
The ideal candidate will have a facility with and enthusiasm for a wide and ever-growing range of communications and marketing principles, methods, and tools; a willingness to learn and grow as the leader of a team with responsibilities as an individual contributor; an energetic approach to serving as a knowledgeable internal resource; courtesy, flexibility and a sense of humor. This role focuses on the execution, coordination, and supervision of communications and marketing initiatives and does not serve as the Library’s primary media spokesperson or records custodian.
* Please note, this vacancy announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required for the employee for this job. The essential functions or duties listed below are intended only as an illustration of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if work is similar, related, or a logical assignment to the position.
Responsibilities
Support the implementation of Communications & Marketing Department objectives, and the processes, procedures, and methods by which they are carried out, in alignment with available resources and priorities.
Ensure that the priorities of Communications & Marketing align with and support Library priorities; encourage the identification and support of emerging priorities.
Set clearly defined, measurable goals for progress within Communications & Marketing that align with and support the Library’s organizational priorities and identified areas of impact.
Oversee and delegate the timely measurement of progress toward identified goals.
Oversee and delegate the execution of the functions of Communications & Marketing, including distribution of public-facing information via Library-owned and third‑party platforms (websites, social media, broadcast/streaming media, print materials, paid advertising, earned media/press, etc.), creation, review, and evaluation of copy, graphic designs, and audiovisual assets for policy and content, styling of informational and promotional materials, assessment of the value and effectiveness of written, graphic, and audiovisual material in achieving the Library’s information and program objectives, supporting media‑related initiatives, content and web platform compliance.
Coordinate and direction of public‑facing events to familiarize external stakeholders with Library activities.
Collect, evaluate, and publish statistics and data to support Library communication and marketing objectives.
Develop and implement public surveys to identify community need and/or consumer interests, attitudes, and habits.
Disseminate up‑to‑date information about the Library’s resources, staff, and operations to patrons and other relevant audiences, ensuring public‑facing content follows established Library policies and approved guidance while maintaining confidentiality of protected or sensitive information.
Oversee the supervision and monitoring of the output and work‑related activities of employees in the Communications & Marketing Department, in fulfillment of their assigned duties.
Review and approve employee timesheets, oversee scheduling and attendance, support performance management processes, and carry out related managerial and administrative duties as required.
Identify and build new and/or improved processes to sustain achievements and support future progress toward identified goals in the context of Communications & Marketing.
Assist in planning and monitoring assigned departmental and/or project budgets.
Provide training to the staff of Communications & Marketing in principles, practices, and methods to support the execution of their assigned duties.
Provide training to Library leaders and staff in principles, practices, and methods to support their contributions to the execution of the functions of Communications & Marketing.
Within delegated authority or as directed, establish and maintain collaborative working relationships to maximize the effectiveness of Library partnerships with current and prospective stakeholders.
Contribute to and model standards and practices for the delivery of high‑quality customer service, both internally and externally.
Core Competencies
Knowledge of and ability to apply the principles, practices, and methods of communications and marketing.
Knowledge of and ability to apply the principles, practices, and methods of relative prioritization of potential courses of action and resource allocation.
Ability to identify and align competing, divergent, and/or emerging priorities.
Knowledge of and ability to apply the principles, practices, and methods of outcome‑oriented goal‑setting.
Knowledge of and ability to apply the principles, practices, and methods of collecting, evaluating, and reporting on data with respect to identified goals.
Broad knowledge of and ability to execute the functions of Communications & Marketing, including strategic communication across a wide range of Library‑owned and third‑party platforms, drafting and editing copy, graphic elements and design, coordinating informational programs, content and web platform compliance, collection and publication of statistics and data, and compliance with applicable Library policies.
Broad knowledge of and ability to apply the principles, practices, and methods of setting clear expectations and delegating responsibility.
Broad knowledge of and ability to apply the principles, practices, and methods of sound project management.
Broad range of knowledge and skills to perform a variety of responsibilities inherent in managing services and/or staff, including timely and quality decisions, process management, conflict management, motivating and developing staff, and policy development and implementation.
Ability and desire to make complex decisions independently in accordance with identified goals and Library policies and procedures.
Knowledge of legal and/or ethical requirements with respect to confidentiality of information, and of the Library's confidentiality policies and procedures.
Ability and desire to exercise sound judgment and discretion regarding the Library, its employees, patrons, and partners, including sound financial judgment related to the prudent stewarding of the Library's resources.
Confident communication skills, in contexts ranging from informal one‑on‑one conversations to public presentations with a large audience.
Highly developed sense of curiosity about assigned duties and competencies, the Library’s functional areas, and the wider community of public libraries.
Ability and desire to foster strong professional relationships among Library leaders and staff.
Highly developed ability to roll with challenges and identify opportunities in changing circumstances.
Positive, constructive, collegial demeanor.
Confidence in a wide range of Microsoft Office and other software applications, including Adobe Suite, Canva, Wordpress, various social media platforms, etc.
Ability to work flexible hours as needed to support events and programs that may occur outside normal business hours.
Knowledge of and ability to apply high‑quality customer service standards.
Knowledge of and ability to apply the basic values and ethics of library service.
Knowledge of and ability to perform the functions of email, calendar applications, and task management.
Knowledge of and ability to use computer hardware, peripherals, software, and operating system functions.
Knowledge of and ability to apply the principles, practices, and methods of information literacy and common security protocols related to internet use.
Required Experience
A minimum of two (2) years' experience in a communications field such as media, public relations, or marketing.
Preferred Experience / Education
Bachelor's degree in marketing or communications is strongly encouraged to apply.
Minimum of one (1) year in a supervisory or project management role.
Knowledge of Jersey City’s population, geography, and/or local government.
Experience and familiarity with urban public libraries.
Facility in a non‑English language spoken in Jersey City (such as Spanish, Hindi, Arabic, Tagalog, etc.).
Notes For all employees, regardless of full‑time or part‑time status, JCFPL is considered the primary employer. Work hours are assigned according to the Library’s operational needs. Work hours are not scheduled to accommodate employees’ other employment, academic, or other outside obligations, except in circumstances agreed upon in writing by the employee and the employee’s supervisor.
This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required for the employee for this job. The omission of specific statements of duties does not exclude them from the position if work is similar, related, or a logical assignment to the position.
New Jersey Civil Service This vacancy is associated with a New Jersey Civil Service job title. The New Jersey Civil Service Commission requires all incumbents to possess and be prepared to verify the minimum experience and skills required for the associated Civil Service job title.
Residency Requirements This position is subject to residency requirements as set forth in the New Jersey First Act and not available for work visa sponsorship.
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