B2B Brand Strategist
The Prosen Center for Business Advancement, Fort Worth, TX, United States
Overview
The Prosen Center for Business Advancement | Contract We're looking to hire a B2B brand strategist who knows how to develop and write a comprehensive brand messaging guide. Note: This is not a marketing role. The scope is narrow and limited to brand messaging development. You’ll work alongside our CEO, Brand Designer, and Marketing Director to develop our messaging guidelines — the foundational brand document that defines how we communicate with our market. What you’ll deliver
Brand story and elevator pitch Messaging pillars with supporting proof points Audience‑specific value propositions (multiple buyer personas) Brand voice, tone, and writing style guidelines Approved terminology and language standards Boilerplate copy (long and short versions) Complete brand messaging guide What we’re looking for
Proven experience writing B2B brand messaging guides (campaigns or content will not be considered) Ability to translate complex service offerings into clear, differentiated positioning Experience working directly with senior executives Strong interview and synthesis skills; you’ll work from existing research, not start from scratch Please apply with a link to a brand messaging guide you’ve developed. Blog posts, case studies, and social media posts will not be accepted. About Us
The Prosen Center for Business Advancement is a boutique consulting firm led by Bob Prosen, a former Fortune 1000 executive with a decades‑long track record of helping mid‑market CEOs drive growth and execute strategy. We work with a small number of clients at a time, which means the work is high‑impact and the expectations are high. We’re currently undergoing a rebrand and need the right person to build the messaging foundation from the ground up.
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The Prosen Center for Business Advancement | Contract We're looking to hire a B2B brand strategist who knows how to develop and write a comprehensive brand messaging guide. Note: This is not a marketing role. The scope is narrow and limited to brand messaging development. You’ll work alongside our CEO, Brand Designer, and Marketing Director to develop our messaging guidelines — the foundational brand document that defines how we communicate with our market. What you’ll deliver
Brand story and elevator pitch Messaging pillars with supporting proof points Audience‑specific value propositions (multiple buyer personas) Brand voice, tone, and writing style guidelines Approved terminology and language standards Boilerplate copy (long and short versions) Complete brand messaging guide What we’re looking for
Proven experience writing B2B brand messaging guides (campaigns or content will not be considered) Ability to translate complex service offerings into clear, differentiated positioning Experience working directly with senior executives Strong interview and synthesis skills; you’ll work from existing research, not start from scratch Please apply with a link to a brand messaging guide you’ve developed. Blog posts, case studies, and social media posts will not be accepted. About Us
The Prosen Center for Business Advancement is a boutique consulting firm led by Bob Prosen, a former Fortune 1000 executive with a decades‑long track record of helping mid‑market CEOs drive growth and execute strategy. We work with a small number of clients at a time, which means the work is high‑impact and the expectations are high. We’re currently undergoing a rebrand and need the right person to build the messaging foundation from the ground up.
#J-18808-Ljbffr