Program and Events Director
NVC, Falls Church, VA, United States
Position Overview:
The Director of Programs and Events leads NVC’s programmatic strategy and execution in direct alignment with the NOVA Roadmap, a call to action for Northern Virginia’s economic growth. Reporting to the SVP, Member Engagement, the Director translates organizational priorities into a cohesive annual engagement portfolio that strengthens stakeholder engagement, retention, and revenue. In this hands-on leadership role, the Director is accountable for the performance and financial stewardship of the program portfolio and personally leads both the strategic design and disciplined execution of high-impact executive experiences that shape business and policy dialogue across Northern Virginia.
Reports to:
Senior Vice President, Member Engagement Key Responsibilities: ·
Strategic Program Leadership o
Develop, own, and continuously optimize the Chamber’s annual program portfolio strategy, ensuring measurable alignment with NOVA Roadmap priorities, membership retention, and sponsorship revenue growth. o
Establish performance standards and metrics to evaluate program impact on engagement, renewal, and investor satisfaction. o
Partner with Membership, Investor Relations, Government Relations, and Marketing to integrate programming into broader growth and advocacy strategies. o
Continuously refine the program portfolio to ensure executive-level value, policy relevance, and regional impact. ·
Executive-Level Program Design & Content Strategy o
Design compelling executive programs and forums addressing timely business, economic, and policy issues. o
Identify, recruit, and prepare high-caliber speakers, including CEOs, policymakers, and subject-matter experts. o
Engage confidently with senior leaders and represent NVC with professionalism and strategic clarity. o
Develop strong titles, positioning language, scripts, and run-of-show documents that communicate value and purpose. o
Maintain high standards for content quality, speaker diversity, and audience experience. ·
Portfolio & Event Execution Management o
Oversee the full lifecycle of major awards programs, signature events, executive roundtables, and virtual convenings. o
Manage production timelines, vendor relationships, venue coordination, and day-of execution, including providing event staffing leadership. o
Maintain financial oversight, including budgeting, cost control, and sponsor deliverable fulfillment. o
Lead production meetings and ensure cross-functional accountability to deadlines and quality standards. o
Conduct post-event evaluations and use performance data to inform future portfolio decisions. ·
Revenue & Membership Integration o
Collaborate with Membership and Investor Relations teams to ensure programming supports recruitment and retention goals. o
Integrate sponsorship visibility and value into program design while maintaining program integrity. o
Monitor and analyze program performance data to improve engagement, renewal, and sponsorship outcomes. o
Identify opportunities to enhance program-driven revenue and deepen executive participation. ·
Leadership & Organizational Impact o
Supervise and mentor the Program Coordinator, establishing clear expectations and production standards. o
Delegate effectively while maintaining ownership of outcomes. o
Set performance standards and hold cross-functional partners accountable to timelines and quality expectations. o
Serve as a strategic internal partner in brainstorming innovative ways to mobilize members and elevate the Chamber’s regional leadership. Key Qualifications: Minimum 7+ years of progressive experience leading program strategy and execution within a membership-based or similarly complex organization. Demonstrated experience leading large-scale executive events (200+ attendees) Demonstrated accountability for budget ownership of event portfolios. Proven ability to work cross-functionally with business development, membership, marketing, and government relations teams. Experience engaging senior executives, public officials, or board-level stakeholders. Experience integrating sponsorship deliverables into program design preferred. Familiarity with CRMs and virtual meeting tools. Salary Dependent up experience $90,000-$110,000
Senior Vice President, Member Engagement Key Responsibilities: ·
Strategic Program Leadership o
Develop, own, and continuously optimize the Chamber’s annual program portfolio strategy, ensuring measurable alignment with NOVA Roadmap priorities, membership retention, and sponsorship revenue growth. o
Establish performance standards and metrics to evaluate program impact on engagement, renewal, and investor satisfaction. o
Partner with Membership, Investor Relations, Government Relations, and Marketing to integrate programming into broader growth and advocacy strategies. o
Continuously refine the program portfolio to ensure executive-level value, policy relevance, and regional impact. ·
Executive-Level Program Design & Content Strategy o
Design compelling executive programs and forums addressing timely business, economic, and policy issues. o
Identify, recruit, and prepare high-caliber speakers, including CEOs, policymakers, and subject-matter experts. o
Engage confidently with senior leaders and represent NVC with professionalism and strategic clarity. o
Develop strong titles, positioning language, scripts, and run-of-show documents that communicate value and purpose. o
Maintain high standards for content quality, speaker diversity, and audience experience. ·
Portfolio & Event Execution Management o
Oversee the full lifecycle of major awards programs, signature events, executive roundtables, and virtual convenings. o
Manage production timelines, vendor relationships, venue coordination, and day-of execution, including providing event staffing leadership. o
Maintain financial oversight, including budgeting, cost control, and sponsor deliverable fulfillment. o
Lead production meetings and ensure cross-functional accountability to deadlines and quality standards. o
Conduct post-event evaluations and use performance data to inform future portfolio decisions. ·
Revenue & Membership Integration o
Collaborate with Membership and Investor Relations teams to ensure programming supports recruitment and retention goals. o
Integrate sponsorship visibility and value into program design while maintaining program integrity. o
Monitor and analyze program performance data to improve engagement, renewal, and sponsorship outcomes. o
Identify opportunities to enhance program-driven revenue and deepen executive participation. ·
Leadership & Organizational Impact o
Supervise and mentor the Program Coordinator, establishing clear expectations and production standards. o
Delegate effectively while maintaining ownership of outcomes. o
Set performance standards and hold cross-functional partners accountable to timelines and quality expectations. o
Serve as a strategic internal partner in brainstorming innovative ways to mobilize members and elevate the Chamber’s regional leadership. Key Qualifications: Minimum 7+ years of progressive experience leading program strategy and execution within a membership-based or similarly complex organization. Demonstrated experience leading large-scale executive events (200+ attendees) Demonstrated accountability for budget ownership of event portfolios. Proven ability to work cross-functionally with business development, membership, marketing, and government relations teams. Experience engaging senior executives, public officials, or board-level stakeholders. Experience integrating sponsorship deliverables into program design preferred. Familiarity with CRMs and virtual meeting tools. Salary Dependent up experience $90,000-$110,000