Social Media Specialist & Content Creator

Denison Yachting is looking for a creative powerhouse who is equal parts videographer, editor, and social media strategist. This person will manage our day-to-day social channels while also picking up a camera and creating the premium content that sets Denison apart in the luxury yacht market.

Primary Responsibilities

Plan, shoot, edit, and publish premium photo and video content for Instagram, TikTok, Facebook, LinkedIn, and YouTube

Manage day-to-day social media operations: scheduling, community management, comment responses, and inbox monitoring

Develop and maintain a social content calendar aligned with listings, events, and seasonal campaigns

Travel to yacht shows, listings, and marina locations to capture on-location content (boat shows, sea trials, new listings)

Produce short‑form vertical video (Reels, TikToks, Shorts) optimized per platform with strong hook‑and‑retention strategy

Edit raw footage into polished, on‑brand deliverables using Adobe Premiere Pro, Final Cut Pro, or equivalent software

Monitor social performance metrics (reach, engagement rate, follower growth, video views) and report insights monthly

Secondary Responsibilities

Assist with photography for yacht listings and marketing materials

Support paid social ad creative — providing raw assets and platform‑optimized cuts

Collaborate with the digital marketing team on integrated campaign storytelling

Stay ahead of platform algorithm changes, trending audio, and content formats

Maintain an organized digital asset library for photos, footage, and graphics

Required Qualifications

2–4 years of experience in social media content creation and/or videography for a brand, agency, or media company

Proficiency in video editing software: Adobe Premiere Pro, Final Cut Pro, CapCut, or equivalent

Hands‑on camera operation skills — comfortable working with DSLR, mirrorless, or cinema cameras

Solid understanding of frame composition, lighting, and audio capture in field environments

Deep knowledge of Instagram, TikTok, Facebook, LinkedIn, and YouTube best practices and content formats

Self‑directed and able to concept, produce, and deliver content independently

Preferred Qualifications

Experience with Adobe Creative Suite (Premiere Pro, After Effects, Lightroom, Photoshop)

Drone/aerial photography or videography certification (FAA Part 107 a plus)

Luxury brand, hospitality, travel, or marine industry experience

Experience using social media management platforms (Later, Sprout Social, or similar)

Basic motion graphics or caption animation skills

Comfortable on the water — boating experience or genuine passion for yachting is a strong advantage

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