Transactions Business Development and Marketing Manager - Capital Markets and Pu
DLA Piper, New York, NY, United States
DLA Piper is a bold, exceptional, collaborative, and supportive firm. Our people are the backbone, heart and soul of the firm. Whether you are beginning your career or advancing it, DLA Piper offers meaningful work and growth opportunities. Together we can achieve great results.
Summary The BD & Marketing Manager plays an important role in supporting the business development and marketing priorities of the assigned practice group. Working closely with the Practice Group Leader, subgroup leaders, and team members across the firm, this individual helps drive client‑focused initiatives, supports go‑to‑market campaigns, and contributes to the group’s visibility and growth. The role requires strong project coordination, writing, and communication skills. The manager tracks business development activity, coordinates practice campaigns, supports client targeting, and develops high‑quality materials. They bring a proactive approach to execution, attention to detail, and a collaborative mindset.
Location This position can sit in one of the following offices and offers a hybrid work schedule: New York, Atlanta, Baltimore, Boston, Miami, Northern Virginia, Philadelphia, Raleigh, Short Hills, Washington DC, or Wilmington.
Responsibilities
Support practice group and subgroup leaders in executing on BD and marketing initiatives and tracking progress against priorities.
Monitor market developments to help identify opportunities for go‑to‑market strategies, client outreach and thought leadership.
Develop a solid understanding of the practice group’s strengths to support creation of client‑facing materials and positioning.
Coordinate with senior team members and provide assistance on practice‑specific campaigns and projects.
Use business intelligence tools to support client targeting, lead tracking, and growth opportunities.
Partner with communications and marketing colleagues on go‑to‑market initiatives and promotional campaigns.
Leverage CRM and other tools to help manage business development pipelines and campaign outcomes.
Collaborate across practice groups, sectors, and client teams to support integration and cross‑practice marketing.
Assist with pitch and proposal development, directories submissions, and the creation of awards content.
Help plan and execute client‑facing events and sponsorships aligned with the practice group’s strategic priorities.
Support budget tracking and reporting to ensure marketing spend aligns with business goals.
Contribute to department‑wide initiatives including onboarding, CRM adoption, and experience management.
Coordinate with recruiting and integration teams to support BD onboarding of new hires.
Stay current on marketing technologies and contribute ideas to improve efficiency and impact.
Other duties as assigned.
Desired Skills The ideal candidate has prior experience in a law firm or professional services marketing role and brings strong written and verbal communication skills, with a focus on clarity, tone, and accuracy. They are organized, detail‑oriented, and comfortable managing multiple projects in a fast‑paced environment. A proactive, collaborative mindset and sound judgment are essential, along with a willingness to learn and adapt to evolving business needs. Familiarity with litigation or disputes practices is strongly preferred. Proficiency in Microsoft Word, Excel, and PowerPoint, and experience with CRM platforms or marketing technologies is a plus. Strong writing, editing, and presentation skills are critical, as is a growth mindset that embraces continuous improvement and teamwork.
Minimum Education
Bachelor's degree in Marketing, Communications, Business or related field.
Minimum Years of Experience
5 years’ sales/marketing experience in a professional services environment.
Essential Job Expectations
Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties.
Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner.
Provide timely, accurate, and quality work product.
Successfully meet deadlines, expectations, and perform work duties as required.
Foster positive work relationships.
Comply with all firm policies and practices.
Engage in both physical and sedentary activity, such as working at a computer for extended periods, participating in digital or virtual conference calls, and joining meetings as needed.
Ability to work under pressure and manage competing demands in a fast‑paced environment.
Perform all other duties, tasks or projects as assigned.
Physical Demands Sedentary work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.
Work Environment The individual selected for this position may have the opportunity for a hybrid work arrangement comprised of remote and in‑office work. The requirement for remote work will be determined in coordination with the hiring manager or supervisor and may be modified in the firm’s discretion in the future.
Disclaimer The purpose of this job description is to provide a concise statement of the work elements and to organize and present the information in a standardized way. It is not intended to describe all the elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions. The job duties, requirements, and expectations for this position may be modified at the Firm’s discretion at any time. This job description does not change the at‑will nature of employment.
Application Process Applicants must apply directly online instead of sending application materials via email.
Accommodation Reasonable accommodations may be made upon request to permit individuals with a disability to perform the essential functions and responsibilities of the position or to participate in the job selection process. If you have a request for an accommodation during the application process, please contact careers@us.dlapiper.com.
Agency applications will not be considered. No immigration sponsorship is available for this position. The firm’s expected hiring range for this position is $129,808 – $197,799 per year, depending on the candidate’s geographic market location. The compensation offered for employment will also be dependent on other factors including the candidate’s experience, skills, educational and professional background, and overall qualifications. We offer a comprehensive package of benefits including medical/dental/vision insurance, and 401(k).
Equal Opportunity Statement DLA Piper is an equal‑opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
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Summary The BD & Marketing Manager plays an important role in supporting the business development and marketing priorities of the assigned practice group. Working closely with the Practice Group Leader, subgroup leaders, and team members across the firm, this individual helps drive client‑focused initiatives, supports go‑to‑market campaigns, and contributes to the group’s visibility and growth. The role requires strong project coordination, writing, and communication skills. The manager tracks business development activity, coordinates practice campaigns, supports client targeting, and develops high‑quality materials. They bring a proactive approach to execution, attention to detail, and a collaborative mindset.
Location This position can sit in one of the following offices and offers a hybrid work schedule: New York, Atlanta, Baltimore, Boston, Miami, Northern Virginia, Philadelphia, Raleigh, Short Hills, Washington DC, or Wilmington.
Responsibilities
Support practice group and subgroup leaders in executing on BD and marketing initiatives and tracking progress against priorities.
Monitor market developments to help identify opportunities for go‑to‑market strategies, client outreach and thought leadership.
Develop a solid understanding of the practice group’s strengths to support creation of client‑facing materials and positioning.
Coordinate with senior team members and provide assistance on practice‑specific campaigns and projects.
Use business intelligence tools to support client targeting, lead tracking, and growth opportunities.
Partner with communications and marketing colleagues on go‑to‑market initiatives and promotional campaigns.
Leverage CRM and other tools to help manage business development pipelines and campaign outcomes.
Collaborate across practice groups, sectors, and client teams to support integration and cross‑practice marketing.
Assist with pitch and proposal development, directories submissions, and the creation of awards content.
Help plan and execute client‑facing events and sponsorships aligned with the practice group’s strategic priorities.
Support budget tracking and reporting to ensure marketing spend aligns with business goals.
Contribute to department‑wide initiatives including onboarding, CRM adoption, and experience management.
Coordinate with recruiting and integration teams to support BD onboarding of new hires.
Stay current on marketing technologies and contribute ideas to improve efficiency and impact.
Other duties as assigned.
Desired Skills The ideal candidate has prior experience in a law firm or professional services marketing role and brings strong written and verbal communication skills, with a focus on clarity, tone, and accuracy. They are organized, detail‑oriented, and comfortable managing multiple projects in a fast‑paced environment. A proactive, collaborative mindset and sound judgment are essential, along with a willingness to learn and adapt to evolving business needs. Familiarity with litigation or disputes practices is strongly preferred. Proficiency in Microsoft Word, Excel, and PowerPoint, and experience with CRM platforms or marketing technologies is a plus. Strong writing, editing, and presentation skills are critical, as is a growth mindset that embraces continuous improvement and teamwork.
Minimum Education
Bachelor's degree in Marketing, Communications, Business or related field.
Minimum Years of Experience
5 years’ sales/marketing experience in a professional services environment.
Essential Job Expectations
Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties.
Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner.
Provide timely, accurate, and quality work product.
Successfully meet deadlines, expectations, and perform work duties as required.
Foster positive work relationships.
Comply with all firm policies and practices.
Engage in both physical and sedentary activity, such as working at a computer for extended periods, participating in digital or virtual conference calls, and joining meetings as needed.
Ability to work under pressure and manage competing demands in a fast‑paced environment.
Perform all other duties, tasks or projects as assigned.
Physical Demands Sedentary work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.
Work Environment The individual selected for this position may have the opportunity for a hybrid work arrangement comprised of remote and in‑office work. The requirement for remote work will be determined in coordination with the hiring manager or supervisor and may be modified in the firm’s discretion in the future.
Disclaimer The purpose of this job description is to provide a concise statement of the work elements and to organize and present the information in a standardized way. It is not intended to describe all the elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions. The job duties, requirements, and expectations for this position may be modified at the Firm’s discretion at any time. This job description does not change the at‑will nature of employment.
Application Process Applicants must apply directly online instead of sending application materials via email.
Accommodation Reasonable accommodations may be made upon request to permit individuals with a disability to perform the essential functions and responsibilities of the position or to participate in the job selection process. If you have a request for an accommodation during the application process, please contact careers@us.dlapiper.com.
Agency applications will not be considered. No immigration sponsorship is available for this position. The firm’s expected hiring range for this position is $129,808 – $197,799 per year, depending on the candidate’s geographic market location. The compensation offered for employment will also be dependent on other factors including the candidate’s experience, skills, educational and professional background, and overall qualifications. We offer a comprehensive package of benefits including medical/dental/vision insurance, and 401(k).
Equal Opportunity Statement DLA Piper is an equal‑opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
#J-18808-Ljbffr